Yesterday I ran two answers to the question “What is the biggest objection to selling billboard ads and how to overcome it.”  One answer was generated by me and one answer was generated by ChatbotGPT.  Two-thirds of Billboard Insider’s readers correctly guessed that Answer A was mine.

Questions or comments.  You can reach me at Kevin Gephart, OOHSalesFaster.com, kevinjgephart@gmail.com. Until there is sufficient artificial intelligence, high-performing sales reps will rely on the insights of The Ultimate OOH Sales Guide (now in its third printing) as their competitive advantage. Purchase The Ultimate OOH Sales Guide here.

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