Becker Boards has purchased certain assets of Relay Outdoor. Becker owns a billboard plant in Phoenix, Los Angeles, Miami and San Francisco. Insider talked with Mark Becker about the transaction.
What assets were involved?
Nine sign structures on seven sites with 18 faces primarily in the northwest part of Phoenix/Sun City.
What was the business case for the acquisition?
The signs had been managed by Becker leading up to the acquisition and they fit really well with our inventory. The signs will make an excellent addition to Becker’s growing footprint in Phoenix and especially the growing west valley.
There’s a limited supply in this area. It has unique demographics which target an elderly population that live in the Sun City Area. We own and operate some other boards in the area and have done well with them.
Do you want to do more deals?
We’re always looking to buy fairly priced boards in the top 10 media markets.
Any other thoughts?
SignValue represented the seller on the transaction.
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