Last week we featured a billboard domination in Delco, North Carolina.  Eastern Outdoor account exec Cameron Beaman tells Billboard Insider about another domination in North Carolina:

Our client Johnson Lexus has these 10 billboards in a row heading to the Crystal Coast in North Carolina. Now that is effective marketing! They also have several in a row heading back west from another beach in NC with Lamar. They are the only Lexus dealer east of the triangle (Raleigh, Durham and Chapel Hill) and want to make people aware of that. They also have a ton of signage with the NCDOT using Adopt-A-Highway.

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