BLACKBELT OUTDOOR ADVERTISING

Selma, AL   |   blackbeltoutdoor.com   |   205-337-5113

General Sales Manager

Full-Time   |   Selma, AL   |   In-Market / Field & Office
Base Salary + Commission + Performance Bonuses + Vehicle Allowance

Blackbelt Outdoor Advertising is a family-owned billboard and outdoor advertising company that has helped Alabama businesses — from local restaurants and law firms to national brands like Wendy’s, Chick-fil-A, and Cracker Barrel — get seen and get results. We’re growing, and we’re looking for a General Sales Manager to lead our sales team and help drive that growth forward.

This is a hands-on, “player-coach” role for someone who loves the thrill of the win as much as they love developing people. You’ll lead a small team of 1–2 Account Executives, but this isn’t a job where you sit behind a desk and hand out assignments — you’ll be out in the market yourself, building relationships, opening doors, and closing business, while coaching your team to do the same. If you’re driven to grow revenue, motivated by mentoring others, and want to build something lasting with a company that treats people like family, we want to talk to you.

What You’ll Do

• Lead, motivate, and coach a sales team of 1–2 Account Executives through daily interaction, ride-alongs, and regular one-on-one development meetings.
• Get out into the market and hunt: personally prospect, pitch, and close new business while managing and growing a list of key local and regional accounts.
• Train your team on prospecting, presentations, pricing strategy, and closing techniques — and hold them accountable to clear activity and performance goals.
• Build annual and quarterly sales budgets, track results against goals, and adjust strategy to keep the team on target.
• Represent Blackbelt Outdoor in the community — build real relationships with local business owners, agencies, and civic organizations.
• Partner with our operations and creative teams to make sure campaigns run smoothly, billing is accurate, and clients get a great experience from start to finish.
• Own the sales team’s CRM discipline — pipelines, proposals, renewals, and reporting — so forecasting and planning are always based on clean data.

What You Bring

• 5+ years of successful sales experience, ideally in media, outdoor, or marketing.
• Proven leadership or management experience — you know how to coach a team and hold people accountable without losing their trust.
• A consultative, solution-based selling style — you listen first, then sell what actually helps the client grow.
• Strong communication, presentation, and negotiation skills.
• A self-starter mentality: highly organized, goal-driven, and comfortable being both the coach and the closer.
• Comfort with CRM tools and Microsoft Office (Excel, Word, Outlook, PowerPoint).
• A valid driver’s license and reliable transportation for client visits and market travel.
• Genuine roots in, or enthusiasm for, the local business community — people should know your name.

Why Blackbelt Outdoor

• A true family-owned company — you’re not a number here, and decisions get made by people who actually know your name.
• A growing company with real momentum — more markets, more inventory, and more opportunity to build your book of business.
• A tight-knit, supportive team culture that values collaboration over internal competition.
• Real ownership: the chance to build and shape your own sales team and see the direct impact of your leadership.
• Competitive base salary plus commission and performance bonuses — your effort shows up in your paycheck.
• Vehicle allowance and travel support for client engagements across the market.
• The satisfaction of helping local businesses — the backbone of our communities — grow through outdoor advertising.

Ready to Lead the Team?

If you’re a sales leader who wants to build something meaningful with a company that feels like family, we’d love to hear from you. Send your resume to dunkin@blackbeltoutdoor.com or reach out to learn more about the opportunity.