We have previously posted on the Piccadilly Circus project, but this article from Daktronics provides an interesting perspective from the manufacturer. Thanks to Daktronics for their permission to post.  

An iconic site, Piccadilly Circus has been shut off for the first time since World War Two.

The site that has been receiving updates since its initial installation in 1912 and will soon feature a single display with a 4k resolution.

The new video display will offer advertising space as it always has, but it will now be able to provide live streaming, weather and sports updates.

Watch the video below to see what Tim Bleakley, CEO of Ocean Outdoor and Patrick Halliwell, Managing Director at Daktronics had to say about the project.

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