Crains Cleveland did an article about Ads in Motion, an Ohio company which has mounted digital billboards on the side of a truck.  The company tows the signs to events and rents them out.  The company’s truck was used to run Kasich ads at a Trump rally in Ohio.

Insider is skeptical.  Static billboards and digital billboards are on 24/7.  A mobile billboard is small and only on when it’s at an event so you’ve got a high investment and not much of a chance to generate returns.  Insider knows someone who has a portable digital billboard which gets towed to events to sell ads.  The results have been underwhelming.  Any thoughts?