ATLANTA – LED Truck Media, a digital mobile billboard agency, has expanded to Atlanta, marking another major U.S. city now served by the company’s digital billboard trucks that take advertising messages to where people are.
LED Truck Media CEO Jonnathan Trilleras said adding Atlanta to a national footprint that now includes most major cities in the U.S. was a critical piece in the company’s national growth strategy. “Atlanta is the heart of the South. It is a businesses and cultural center for the region, and we are thrilled to be expanding into that market,” he said.
LED Truck Media COO Julie de Souza said digital-out-of-home (DOOH) advertising is on the upswing as the advertising universe shifts to accommodate evolving consumer spending habits. “DOOH is forecast to be an $11.3 billion market in the U.S. by 2026, up from $8.5 billion in 2019. ResearchandMarkets.com says a key driver is increased spending on programmatic advertising,” she said.
Trilleras said Atlanta’s busy roadway network will afford ample opportunities for LED Truck Media’s vehicles to display their customer’s advertising.“Atlanta is one of the most mobile cities in the world. Atlanta residents spend a lot of time on the road, and we are pleased to offer our advertising messages for commuters in Atlanta to see,” he said.
LED Truck Media’s national fleet operates in multiple major metro markets, including Miami, New York City, Chicago, Los Angeles, Dallas, Houston, Washington, D.C., Cleveland, Philadelphia, Boston, Denver, and others.
The agency tracks real-time data about audience, impressions, and how ads are reaching the market located within 300-feet of the truck. Featuring super-bright LED displays on three sides of the vehicle, LED Truck Media vehicles are ideally suited for product launches and grand openings and generate high exposure at budget-friendly prices. Mobile digital advertising boasts a targeted and focused message delivery that traditional billboards, television, radio, online, and print outlets cannot match.
About LED Truck Media
LED Truck Media is an advertising agency specializing in Digital-Out-of-Home (DOOH) advertising. The agency’s DNA comes from a branding and marketing heritage. LED Truck Media creates campaigns that establish a brand’s presence in the market. LED Truck Media takes a consulting approach, collaborating with clients to create campaigns that resonate and make deep, lasting impressions.
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