June 1, 2021 – Oakville, Ontario: Media Resources Inc. is excited to announce a further investment into their VISIONiQ LED Display platform with the formation of a dedicated Division focused on the development, marketing and sales of its’ VISIONiQ TruViewTM indoor & outdoor fine pixel pitch product line. The new Division, headquartered in Atlanta, Georgia, is backed by Media Resources’ existing manufacturing and installation operations across North America.

The new VISIONiQ TruViewTM Division will be lead by four industry experts with deep industry knowledge and know-how.

• Almir DeCarvalho joins the Media Resources team as the GM/Vice President of Sales for the Division. With over 20 successful years of Sales and Executive experience working for prestigious LED companies such as Nanolumens, Samsung, and now Media Resources, Almir has a history of strategically implementing business plans that drive high customer satisfaction and focus. “I am honored to join the Media Resources family. I joined because of Media Resources’ action-oriented culture and their strategy to be a true end-to-end provider of fine pixel pitch products from design, manufacturing, installation, and ongoing services. It is an inspiring place to be!” said Almir.
• Doug Price joins as Chief Technology Officer – Fine Pixel Pitch Products focused on evolving the VISIONiQ TruViewTM product line and building solutions for Media Resources’ customers. Doug joins with an expansive knowledge of the technology created through his experience with the US Navy, Adaptive Micro Systems, Action Signs, Promethean, and NanoLumens. He brings over 30 years of experience in the signage and digital display sector, including all aspects of sales, engineering, and product design. His design and system understanding has enabled him to have nine patents precisely targeting the Direct View LED industry.
• Jamie Finnegan joins as Director of Channel Sales & Distribution. With over 30 years of industry- specific experience, ranging from building his own integration firm to holding key sales leadership positions for some of the industry’s top manufacturers and distributors such as Almo ProAV, AMX, Barco & Samsung. Jamie will be responsible for developing programs and strategies to support the implementation of VISIONiQ TruViewTM products to channel & distribution partners across North America.
• Ilidio Vincente, who joined Media Resources in 2019, will also be part of the team splitting his time between his focus on existing key customers in the Out-of-Home industry and operating as Director for our Global Transportation, Digital out of home and Spectaculars. Ilidio has over 28 years of sales experience with key companies like FedEx, Adaptive Micro Systems, YESCO, Samsung and now Media Resources.

Combined with our existing print, 3D and in-house installation capabilities, this incremental focus on our indoor & outdoor fine pixel pitch VISIONiQ TruViewTM LED products will allow us to offer customers the most comprehensive signage solution in the industry. “We could not be prouder to have these four amazing individuals join our family because of their deep industry knowledge and incredible customer service orientation. We are pretty excited about the future, I can tell you that!” says Jeff Rushton, Co- Owner, President & CEO of Media Resources.

About Media Resources Inc.

Established in 1967, Media Resources has grown into a leading signage, service, and manufacturing Company providing Digital LED Displays, Large Format Printing, 3D Creations, and Installation services to the sign and display industry. Our work is featured globally, being viewed by millions daily throughout Canada and the United States. Our showcased work is evident in locations such as; billboard and commercial signage across North American, key iconic displays in Las Vegas and Dundas Square Toronto, various sports venues, and corporate headquarter signage.

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