Last Friday Insider talked about the pros and cons of hurricane frames.  A manager of one of the top four billboard companies tells Insider hurricane frames aren’t just for hurricanes:

“We have over 200 14X48 hurricane frames on structures in our market not because of storms, but because we move copy every 4-8 weeks and if there isn’t a new paying client going back up, we just leave our self promo “insert” in the frame rather than incurring the time and expense to install a PSA copy, flip the vinyl or leave a blank space.”

[wpforms id=”9787″]

Paid Advertisement