Company of the Day – Las Vegas Billboards

Company: Las Vegas Billboards

Headquarters: 5665 S. Valley View Blvd. Suite 4, Las Vegas, NV 89118

Market: Nevada

Phone:  (702) 837-7822

Email: info@lasvegasbillboards.com

Las Vegas Billboards is a second-generation, family-owned and operated company with decades of experience. The Harris family has been proud to serve the Las Vegas area for over 30 years. Dave Harris has been in the billboard industry since 1972.  His son Chad has been in the industry since 1994.  Insider talked with Chad Harris.

Chad, can you tell us a little about the history of Las Vegas Billboards?
Las Vegas Billboards has been family owned and operated since 1987. LVB was founded by my father David Harris. Being a second generation billboard operator, I take pride in continuing his legacy by providing high quality customer service with superior locations. We have a great network of digital billboards. In addition, we have traditional static bulletin billboards, poster panels and offer both digital and static mobile billboards. 
 
I know you have a strong digital presence in Las Vegas.  Can you share with us about your structures? Which manufacturers do you use?
Currently, we exclusively use Daktronics for our digital panels. We have experimented with multiple digital panel providers, both foreign and domestic. We have found that Daktronics provides the complete package that we demand for our customers. From the quality of the equipment to service, support and software, we feel Daktronics has the best product.
 
Most people think of the Las Vegas market as being very competitive.  What’s it like competing in the greater Las Vegas marketplace?
Las Vegas is a competitive and ever-evolving market. We do our best to outperform our friendly competitors by offering our high profile locations at competitive rates with an emphasis on unparalleled service. As you can imagine, Las Vegas is a 24 hour town and so are we. Digital billboards have provided our clients the benefit to stay up-to-the-minute with content. With that flexibility comes last minute scheduling requests, which take place outside of normal business hours. We are there to accommodate these requests. We take our customers’ demands seriously and our advertising partners see the Las Vegas Billboards’ difference.
 
Any plans for additional growth in the future?
Las Vegas Billboards is always looking to grow. We have several new projects on the horizon. Las Vegas will be welcoming the Oakland Raiders and NHL’s Las Vegas Golden Knights starting in 2017. Along with multiple resorts and casino projects, there is a constant demand for OOH media in the Las Vegas market. We’re excited to be at the epicenter of this growth.
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