Adams Outdoor Advertising is growing again, as yesterday they announced the acquisition of additional assets from Toby Outdoor, expanding their reach and position across North Carolina and Virginia.

This latest tuck-in acquisition adds nine new billboard faces, including a premium digital display in Wilkesboro, NC, and two in Galax, VA. Adam’s states the high-visibility locations enhance their ability to deliver impactful, data-driven out of home advertising solutions for brands looking to reach consumers on the move.

In just the past year, through several strategic acquisitions, Adams Outdoor has doubled its digital footprint across the Triad, growing to 34 digital faces and extending coverage from western North Carolina to the coast.

A comment from Adams CEO, Kevin Jones: “This acquisition represents more than just growth — it’s a reflection of our ongoing commitment to invest in the markets we serve and to elevate the power of outdoor advertising. “The Carolinas are on fire — with more and more people moving here every day. Businesses need smart, scalable ways to reach new residents and consumers. We have the out-of-home solutions to help brands speak directly to these growing communities, and we’re excited to lead that charge.”

The acquisition follows the company’s recent expansion through the purchases of Sign Shoppe and Scotty Outdoor in October.

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