When a last-minute lease opportunity arose, Gordon Outdoor’s team turned to Media Resources for help. Jeff Gordon, Owner of Gordon Outdoor, reached out to Jeff Rushton, President and CEO of Media Resources, to assess the feasibility of creating a custom digital display measuring 24 feet high by 36 feet wide.
In just eight days from the initial call to installation, Media Resources’ dedicated team executed the design, engineering, manufacturing, shipping, and installation of the custom unit. With access to their North American LED module plant and assembly facilities in the USA and Canada, Media Resources demonstrated their ability to respond rapidly to customer needs, efficiently delivering customer-sized and standard units alike.
Local power issues presented additional challenges during the installation, but the expertise of both teams ensured that these obstacles were swiftly resolved. Remarkably, the display was successfully lit just hours after the delivery truck arrived on site.
The outcome? A striking digital sign that met and exceeded the immediate advertising needs of their customer. This vibrant display now enhances a prime location, effectively capturing the attention of passersby and driving advertising success.
“We’re excited to work alongside Gordon Outdoor on this project,” said Jeff Rushton, President & CEO of Media Resources. “This partnership underscores our commitment to delivering results while responding quickly to marketplace demands.”
Jeff Gordon added, “Our collaboration with Media Resources highlights what can be accomplished when two dedicated teams work together to solve challenges. This project exemplifies our commitment to our customers and our determination to advance outdoor advertising.”
For more information about Media Resources and Gordon Outdoor, please visit www.mediaresources.com and www.gordonoutdoor.com.
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