MIAMI—Brickell City Centre, a mixed-use shopping and lifestyle entertainment complex in Miami, recently added large-format LED displays and interactive LCD kiosks from SNA Displays to its existing digital signage network. Brickell, a neighborhood that overlooks Biscayne Bay, is described as the epicenter of culture and business in Miami. The 5.4 million-square-foot complex includes two residential high-rise towers, two office buildings, a high-rise hotel, and a nine-acre luxury destination center.
Developer consultant Pearl Media selected SNA Displays to provide three 6.6 mm EMPIRE™ Exterior LED bulkhead displays, as well as a dozen 55-inch LCD kiosks.
“Given the upscale aesthetic upheld by the property and the high-performance standards we demand from our hardware partners, we were confident that SNA Displays was the ideal team to collaborate with on this project,” said Jen Lee Almeida, chief operating officer of Pearl Media.
Each of the new bulkhead displays measures 4’9″ high x 24’2″ wide (216 x 1,104 pixels) and are used for on-premise and digital-out-of-home (DOOH) advertising. The double-sided walkup kiosks stand 7’4″ tall and are used primarily for directory assistance.
“It’s always a pleasure to work with experiential out-of-home experts like Pearl Media,” said Pete Simon, SNA Displays’ sales director for out of home. “Thanks to their design chops, our LED assets integrated seamlessly into the existing digital ecosphere and further enhance an already stunning retail and entertainment destination.”
American Signcrafters provided LED installation services.
The shopping mall and lifestyle center, located a few blocks from the Miami River and the Atlantic Ocean, consists of four levels with 500,000 square feet of shopping and entertainment space interconnected over three city blocks.
Visit SNA Displays’ Brickell City Centre portfolio page for more.
About SNA Displays
SNA Displays is a leading LED video display manufacturer across several market sectors including sports and live-event venues, out-of-home (OOH), commercial real estate, retail environments, museums and commissioned digital art, workplaces, new construction, and many others. With a focus on quality, technological and construction expertise, and dependable service, we have worked alongside technology partners to design and build some of the largest and most recognizable LED video installations in the world. Discover how Dreams Live Digitally® at snadisplays.com.
About Pearl Media
Pearl Media develops, manages, and sells unique marketing and digital media opportunities. Working with best-in-class real estate assets, Pearl digitizes urban core mixed-use commercial space, transit centers, and transit adjacent properties in top markets with premium place-based digital signage networks. Learn more at pearlmedia.com.
To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in the title. Our newsletter is free and we don’t sell our subscriber list.
Paid Advertisement
