Out of home (OOH) advertising has become a go-to channel for colleges and universities looking to cut through the noise and connect with students and their parents. The education category now ranks sixth overall for total OOH product category spend, proving the medium’s power to influence high-stakes decisions. OOH’s […]
Syracuse, NY — [7/24/2025] — Park Outdoor proudly announces the installation of its first digital billboard on Route 481, marking a significant milestone in the company’s expansion and innovation in the Syracuse market. This state-of-the-art digital display, manufactured by Formetco, is the only 13mm digital billboard in the region, offering unmatched clarity […]
Company: CaptiveEyes Markets: Florida Address: 1700 N Monroe St 11-104, Tallahassee, FL. 32303 Email: sales@captiveeyes.com Phone: 850-391-0752 CaptiveEyes operates static and digital out of home network serving Florida A&M, Florida State University and Tallahasse Community College. The plant includes indoor digital billboards, marquees, directional and map signage and parking garage billboards. The company was […]
Clear Channel has issued $2 billion in senior secured notes to retire existing debt. Here’s the press release together with an analysis by SignValue. SAN ANTONIO, July 21, 2025 /PRNewswire/ — Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) (the “Company”) announced today that it priced an offering (the “Offering”) of […]
My friend Jim Johnsen is a huge classic rock fan and I thought of him when I saw this LinkedIn post by Lamar noting the passing of Ozzy Osbourne. I did have the opportunity to see Ozzy live, but it was a large number of years ago. Jim, if you […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company: Carroll Advertising Company Market: Massachusetts Headquarters: 415 Neponset Avenue, Dorchester, MA 02122 Email: john@carrolladvertising.com Phone: 617-282-2100 Carroll Advertising Company, Inc., was started in 1996 by John Carroll with three billboard faces. The company grew to include a division of digital advertising and poster displays targeting Cape Cod, Martha’s Vineyard and […]
Most out of home companies allow clients to pay by check, ACH or credit card. Here are the results of yesterday’s Billboard Insider’s reader poll: 96% of our Billboard Insider readers allow clients to pay by check. 83% of […]
I couldn’t agree more with Insider’s takeaways from the Lamar v. Country Side Restaurant Inc case out of Wisconsin. I would add that, not only should an operator that loses a sign due to condemnation carefully read all documents and be mindful of release language, but also pay close attention […]
A Billboard Insider reader writes this in response to our Getting Paid post in which we wrote that most banks charge out of home companies a per check deposit fee: Where do you guys bank? I have never paid a check deposit fee at any bank and we deposit all […]
