Here are 4 quotes which summarize day 1 of the OOH Mediacon25 conference. Place Exchange CEO Ari Buchalter on the 4 reasons an independent out of home company needs measurement “If the buyer is asking for it and this is very common particularly with large national buyers. They want to […]
Month: May 2025
OAAA Appoints New Industry Leaders to Board and Executive Committee
Washington, D.C., May 5, 2025 — The Out of Home Advertising Association of America (OAAA), the national trade association representing the entire out of home (OOH) advertising industry, today announced the appointment of several new leaders to its Board of Directors and Executive Committee. These appointments reinforce OAAA’s commitment to building […]
Company of the Day – Ayres Sign & Outdoor
Company: Ayres Sign & Outdoor Headquarters: 18787 Business 13, Branson West, MO 65737 Market: Branson, MO Phone: 417-272-3327 Email: info@ayressign.com Ayres Outdoor and Ayres Sign Company was founded in 1972. Ayres has deep roots in the southwest Missouri community offer their products, design, and fabrication services within a 50 mile […]
Who Makes What at the Public Out of Home Companies
Here’s a listing of who makes what at the three largest US Public Out of Home companies, sponsored and analyzed by SignValue. Scott Wells is the highest paid exec in the industry. His huge 2024 pay increase came at a time that the stock skidded. He also works at a […]
Rothfelder on Oakland’s Regulation of Gun Advertising
Billboard Insider recently brought to my attention a controversial issue involving Oakland’s ordinance designed to regulate and permit firearms, and how it may run afoul of a billboard operator’s right to free speech. The ordinance passed in 1992 states that any person “engaged in the business” of selling or advertising […]
Greenstein to Vector Board
New York, NY — May 5, 2025 — Vector Media today announced a pivotal leadership transition, marking a significant step in the company’s ongoing evolution. Gary Greenstein, one of the architects of Vector’s growth strategy and client-first philosophy, will transition from his current executive role to take a seat on […]
Rate This Ad by Greg Callaham
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company of the Day: Atlantic Billboards
Company: Atlantic Billboards Markets: Georgia Address: 4880 Lower Roswell Rd., Suite 165-303, Marietta, Georgia. 30068 Email: Mike@AtlanticBillboards.com Phone: 678-571-8889 Atlantic Billboards operates 3 digital billboards in Georgia. The company was started in 2021 by Mike Fitzgerald who is also a Managing Partner in Railroad Outdoor. Atlantic is a member of […]
Billboard Insider Classifieds May 3, 2025
“Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.” Rodney Davis, Transformation Media “I’ve gotten several leads of […]
Adams Outdoor Expands in Eastern PA with Acquisition of Times Shamrock Outdoor
Eastern, PA– May 1st, 2025 – Adams Outdoor Advertising is excited to announce the successful acquisition of billboard inventory from Times Shamrock Outdoor, significantly enhancing its presence in the Eastern Pennsylvania market. This acquisition brings 24 static bulletins and 25 digital bulletins into the Adams portfolio—further solidifying the company’s momentum […]