We received some excellent reader comments on creating value with digital billboard conversions. Grey Outdoor Founder Grey Vick says digitals take more sales time Great digital locations are lucrative and effective for advertisers. Operators need to factor in an increase in the cost of sales for any digital conversions. The […]
Outfront Media filed an 8-K last week related to Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers. The report provided the following announcement: Effective March 31, 2025, Clive Punter, Chief Revenue Officer of OUTFRONT Media Inc. (the “Company”), will separate […]
West Coast Billboards CEO Jeremy Jones tells Billboard Insider about an event which makes him proud… After 20 years in the business, I had a call from my old boss at Clear Channel. I worked under him and he was a mentor to me. He was a superstar in the […]
Company: YourBigSign.com Markets: Michigan Headquarters: 3440 Fenton Rd, Hartland, MI 48353 Phone: 2498-881-9505 Email: alan@yourbigsign.com Your Big Sign operates a billboard plant in Michigan. Alan Pittel is the founder. Last year Pittel was interviewed by the Glove First, a Michigan business podcast. He says he started Your Big Signs when he was helping a friend […]
“Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.” Rodney Davis, Transformation Media “I’ve gotten several leads of […]
One in five Billboard Insider readers converted a static billboard to digital during the past year and one in four Billboard Insider readers expect to convert a static billboard to digital in the next year. Here are some tips on how to create value by converting a static billboard to […]
Lamar EVP Buster Kantrow was interviewed on Lamar’s podcast this week. Kantrow said two things which Billboard Insider thinks explain why Lamar is the best performing public out of home company. Lamar stays in its lane. Lamar had gone public in 1996 and had done a lot of acquisitions, but […]
Lind Media Company, Ohio’s leading independent Outdoor Advertising Company, announced the appointment of Maura S. Siegenthaler as its new President & Chief Executive Officer. Siegenthaler, a graduate of Denison University and MBA from Case Western Reserve University Weatherhead School of Management, joined the company in 1998 and has served as Vice President and Chief […]
Company: Wicks Outdoor Advertising, Inc. Markets: Pennsylvania Headquarters: 769 Bloody Spring Rd, Bethel, PA 19507 Phone: 610-488-7588 Lucas Wicks started out by building two wooden billboards on his father’s dairy farm. At the request and encouragement of the first few clients, more locations were added and eventually, Wicks Outdoor Advertising Inc. was founded. Wicks […]
February 12, 2025 Huntsville, AL – Mashburn Outdoor (“Mashburn”) announced today their acquisition of Outdoor Advertising Assets in Huntsville and Decatur, Alabama from Interstate Outdoor Advertising (“IOA”), a division of Nowlin Development Company, LLC (“NDC”). Drachman M&A Co. represented IOA in the transaction. Steve Grant of Grant, Konvalinka & Harrison […]
