Wishing you all a wonderful day with family and friends. Special thanks to Greg Callaham for the artwork.
Month: November 2024
US Out of Home Revenues Grow in Line with Economy in 3Q 2024
The US out of home industry grew in excess of inflation and about as fast as the US economy during the third quarter of 2024. Take a look at this table in which we compare US out of home revenue growth for the past 8 financial quarters against the change […]
IBO Present First Annual Indie Impact Awards
LEVEL THE CREATIVE PLAYING FIELD WITH INDEPENDENT BILLBOARD OPERATORS AND THE FIRST ANNUAL INDIE IMPACT AWARDS It’s an awards show dedicated to the best in independent out of home creative advertising. No large-scale, publicly traded vendors, agencies, or operators. Just you and others like you—getting recognition for your hard work […]
OUTFRONT Media and The Farmlink Project Unveil New Campaign to Fight Food Insecurity
OOH Campaign Highlights the Power of Donating During the Thanksgiving Season NEW YORK, Nov. 26, 2024 /PRNewswire/ — OUTFRONT Media (NYSE: OUT), one of the largest out-of-home (OOH) media companies in the U.S., has unveiled a new campaign with The Farmlink Project, the fastest-growing solution in the charitable food space, to drive […]
Company of the Day: Sunrise Outdoor
Company: Sunrise Outdoor Advertising Markets: New York Headquarters: 251 Main Street, Huntington, NY 11743 Phone: 631-427-7100 Email: sales@sunriseoutdoor.com Sunrise Outdoor is the largest outdoor advertising company on Long Island, New York. The company was established in 1975 with the acquisition of 68 billboards in Nassau County. Over the years Sunrise has grown to nearly […]
Legacy Buys Witchita Assets From ICT Media Group
On November 21, 2024 ICT Media Group, LLC. divested its Wichita, Kansas assets to Legacy Outdoor Advertising. The Seller, ICT Media Group, is a Kansas-based company headed by Matt Vos. The Buyer, Legacy Outdoor Advertising, is a Wyoming-based company headed by Chris Hilliard. Legacy also owns and manages assets in […]
Sriubas to Leave OUTFRONT Effective December 31
Andy Sriubas is leaving OUTFRONT on December 31. Here’s a review of the announcement, sponsored and analyzed by SignValue. OUTFRONT’s 8k announcement is brief. Item 5.02 Departure of Directors or Principal Officers; Election of Directors; Appointment of Principal Officers. Effective December 31, 2024, Andrew R. Sriubas, Chief Commercial Officer of […]
StreetMetrics and Lumix Partner to Measure Scooter Campaigns
BIRMINGHAM, AL – NOV. 26, 2024 – – Today, StreetMetrics announces a strategic partnership with Lumix Advertising to enhance data-driven transparency for scooter-based digital billboard campaigns. Through this partnership, Lumix will gain access to StreetMetrics’ powerful analytics platform, enabling its advertisers to make smarter, real-time advertising decisions based on reach, […]
Company of the Day – Swift Outdoor
Company: Swift Outdoor Markets: Texas Headquarters: 914 Lake Air Dr B, Waco, TX 76710 Phone: 254-772-9194 Email: info@swiftoutdoor.com Swift Outdoor operates a billboard plant located in Waco Texas. The company was established in 2011. Swift Outdoor operates under the leadership of Kris and Brooke Tooley. The company has a full […]
Max Drachman on M&A for 2024 and Looking Ahead to 2025
Hi Max, now that we are in the home stretch of 2024, how would you describe the M&A marketplace this year? Looking back on the year so far, it felt similar to the period following the recession, such as 2013 & 2014. There was some activity in terms of smaller […]
