Month: October 2021

Smartlink has New Monitoring Solution for Airports, Transit Centers and Malls

Outdoorlink has developed a new product to remotely monitor digital device behavior and power consumption.   The product is designed for airports, transit centers, malls and high traffic digital signs.  Billboard Insider talked with Jenni Evans, VP Transit Solutions at Smartlink to learn more. How does the Vantage system work? The […]

Company of the Day – Canyon Outdoor Media

Company:  Canyon Outdoor Media Headquarters:  9601 W. State St., Boise ID 83714 Markets: Boise, Meridian, Nampa & Fruitland Idaho Phone: 208.938.8880 Email: info@canyonoutdoormedia.com Today’s Canyon Outdoor Media has enjoyed tremendous growth since it was started providing billboard advertising in Boise, Meridian, Nampa & Fruitland Idaho in 2003. Recently, Canyon Outdoor Media has been putting innovation to […]

11 Rules for Sales Driven Team Meetings

Highly effective sales meetings require critical management self-examination: a.) would you attend your sales meetings if it wasn’t required? b.) consultants determine everything they need to know about a sales team by attending a sales meeting, what does your sales meeting say? These meetings belong to your team, not you. […]

Grey Outdoor’s Donation Restores Independence for Fellow North Carolinian

Stacey Ridgeway from Supply, North Carolina was in a hunting accident causing him to fall from a tree. The impact crushed vertebrae T12, leaving him with no feeling below his waist and unable to walk.  Grey Outdoor Advertising, offered to display his Go Fund Me ad on a digital billboard […]

Apple privacy update means no more training wheels for CMO’s

By James Munnerlynn, President and Co-Founder, Blip Billboards Apple released the much-anticipated iOS 15 in September, and with it came a number of user privacy features. Although advertising and marketing professionals and even the platforms – including Facebook and Instagram – are concerned about how this will impact their long-standing digital ad […]

Talon Releases Insights on Reaching Holiday Shoppers.

This year’s holiday shopping season is expected to meld the high consumer confidence of 2019 with the accelerated ecommerce experiences of 2020 to create a more omnichannel customer journey than ever before. Moreover, U.S. consumers are expected to spend a whopping $1.09 trillion dollars this holiday season, according to eMarketer. […]

Company of the Day: Captivate

Company: Captivate Elevator Media Headquarters: 501 7th Avenue, Suite 210 New York, NY 10018 Phone: 646-205-8500 Email: lpapa@captivate.com Markets: Major cities throughout North America. The Captivate founders recognized the lengths people go to avoid personal interaction during confined elevator rides and set out to develop a solution that would alleviate […]

Billboard Insider Classifieds October 16, 2021

Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.”  Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor […]

In Memoriam – Rick Rendon

Insider learned this week that Juggernaut Billboards partner, Rick Rendon passed away suddenly on September 20th. Rick began his career in OOH in 1982 and had a successful career in both the U.S. and Latin America. Max Drachman od Drachman M&A Co. knew Rick well and we reprint his LinkedIn […]

Out of Home and Political Speech

Some examples over the past month of the use of out of home as political speech. A republican group is trolling Donald Trump on digital billboards. Another group is running digital ads on the IBOUSA network critical of President Joe Biden. A citizens group is running this message on a […]