Company: AdPoD Network Market: Nationwide Headquarters: 3600 S Harbor Boulevard, Suite 173, Oxnard, CA 93035 Phone: 888-212-3763 AdPoD operates a 3 sided touchscreen network in 200 shopping malls nationwide. [wpforms id=”9787″] Paid Advertisement
Month: June 2021
Three Things to Know About OAAA’s Proposed Impression Measurement Guidelines
By: Christina Radigan, Chief Marketing Officer of OAAA The OAAA recently proposed an in-progress framework to establish new Impression Measurement Guidelines because the need for recalibration on measurement in out of home (OOH) advertising has never been more apparent. OOH sellers across the spectrum of formats (print, digital, place-based, transit) feel the […]
IKE Smart City Installing 15 Digital Kiosks in Miami
(Miami, FL): In partnership with IKE Smart City, the City of Miami unveiled the first in a series of IKE interactive kiosks at a ribbon-cutting ceremony on June 22, 2021. Four of the thirteen kiosks planned for the Wynwood neighborhood have been installed, with the remainder to follow shortly. IKE […]
All About Media Resources in a Minute and Fifteen Seconds
Clever video from Media Resources that shows what they can do. Insider says well done! [wpforms id=”9787″] Paid Advertisement
PlainView LED Completes CHI Memorial Stadium Jumbotron
Scoreboard Is Largest in Chattanooga Region CHATTANOOGA, Tenn.— Chattanooga’s first professional soccer specific stadium is now home to a PlainView LED Stadium Series scoreboard. Installation for the jumbotron and other customized digital products at CHI Memorial Stadium wrapped June 14. At more than 2,000-square feet, the scoreboard is the […]
Company of the Day – AdSource Outdoor
Company: AdSource Outdoor Headquarters: 131 State St. Lake Charles, LA 70605 Markets: Southwest Louisiana Phone: 337.477.4470 Email: rhardy@adsourceoutdoor.com AdSource Outdoor Advertising Company is a provider of billboards in Southwest Louisiana. With over 50 years of experience they strive to allow advertisers to deliver their message with maximum impact. AdSource was founded in 2003 […]
Michael Palatnek: Using Social Media to Market Your OOH Company
Michael Palatnek recently founded Phoenix Social after a stint as CEO of Posterscope USA. Billboard Insider talked with him about the new venture. You’ve had a varied career with out of home operators (Clear Channel Outdoor, Titan) and out of home specialist agencies (C2C and most recently Posterscope). What have […]
More About OOH Subcontractor Insurance
Earlier this week Billboard Insider posted on how to use insurance to mitigate risks or using subcontractors. Today Stu Lee and Chris Bassler at Baller and Co Insurance give their perspective. As an out of home operator you will most likely have many different subcontractors assisting you with maintenance. If […]
Kiera Wood On How OUTFRONT Uses Social Media
By Kiera Wood, Senior Marketing Specialist, Outfront Media I don’t think that I am the only one that is tired of talking about 2020. We all know how the last year has changed our daily lives, the way we interact with coworkers, and how we do business. What is impressive […]
Reflect Systems Receives Patent Award for Unique Ad Management Platform
DALLAS–(BUSINESS WIRE)–Reflect Systems – provider of award-winning digital signage experiences for retail, entertainment venues, healthcare providers and corporate communications environments – today announced it has been awarded a patent (U.S. Patent No. 11030643) for the company’s AdLogic platform. The patent details the process by which a computer system can precisely deliver targeted advertising […]
