By Norm Chait, Director of Out-of-Home Product/Sales at Ubimo, a Quotient brand Shopping behaviors are shifting as public health guidelines continue to evolve. Frequency of store visits, what consumers want from brands and what kind of advertising they observe are all factors in this change. Ubimo, a Quotient brand, conducted a […]
Baltimore, MD – – Clear Channel Airports (CCA), the Americas-based airports business of Clear Channel Outdoor Holdings, Inc. (NYSE: CCO), announced today that it won, through a competitive bid process, a 10-year contract with Baltimore/Washington International Thurgood Marshall Airport (BWI), to provide a cutting edge advertising network. The new contract […]
Company: OSiK MEDiA, LLC Headquarters: 100 E. Huntington Drive #210, Monrovia CA 91016 Market: Southern California Phone: 877.796.5050 Email: info@osikmedia.com OSiK MEDiA is a boutique provider of unique outdoor advertising displays in Southern California. OSiK’s inventory in California stretches from the US/Mexico border crossing to the Hollywood Hills along with […]
Billboard Insider and SignValue have compiled a list of financial institutions who have lent money to the out of home industry. Out of home lending is highly specialized. These institutions have taken the time to understand the industry’s nuances. Bank Lending Clients and Criteria Amalgamated Lamar B. Riley Financial Regional. […]
Two weeks ago the out of home vendor Formetco announced the hiring of Eric Pogue for the role of VP of Strategy and Finance. Insider talked with Pogue about his background, why he joined Formetco and how Formetco is dealing with COVID. Impressive to hear that Formetco expects to see […]
The Geopath Mobility report dated October 22, 2020 shows that average daily miles travelled is 94% of normal. Average daily miles travelled is a good proxy for the roadside billboard operators who make up the overwhelming majority of Billboard Insider readers. Here are the state figures. [wpforms id=”9787″] Paid Advertisement […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork provided by Billboard Insider using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. […]
Company: OOH Services Markets: Florida, Puerto Rico Email: jose@oohservicesinc.com Phone: 939-475-9931 OOH Services operates a billboard and place based out of home plant in Florida, Puerto Rico and the US Virgin Island. The company’s assets includes billboards and placed based advertising in malls, cinemas, parking lots and movie theaters. [wpforms […]
Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.” Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor […]
TierOne Media, LLC, announced it has acquired out of home billboard assets from multiple owners in the Greater Pensacola, Florida, Mobile and Montgomery, Alabama markets. Mostly large scale digital, the assets consist of 38 faces on 20 steel structures at strategic street and highway locations. In addition, TierOne acquired fully […]
