Month: October 2020

Billboard Insider Classifieds October 3, 2020

Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider.  I told […]

What’s in a Good Out of Home Media Kit?

Two readers asked Insider to explain what’s in a good out of home media kit.  A media kit is a document prepared for an ad agency or larger ad client to present information about your company, signs and markets.  A media kit differs from a ride sheet in that a […]

Biden Remembers His First Billboard

Insider couldn’t help noticing this quote on Joe Biden’s twitter feed last night.  Politicians love billboards to communicate to the public. [wpforms id=”9787″] Paid Advertisement

Jackson County, NC Votes to Terminate Billboard Lease

  During a Sept. 15 meeting, Jackson County commissioners voted unanimously to terminate a pair of billboard leases the county holds with Allison Outdoor Advertising, the oldest of which has been in place since 1976. The Smoky Mountain News reports that the vote came following Reconcile Sylva’s August attempt to […]

Geopath Reports Traffic is 91% of Normal

The Geopath mobility report dated October 1, 2020 shows that average daily miles travelled is 91% of travel occurring the first week of March prior to covid 19 restrictions. The week of 9/21 was down slightly versus the prior week in nearly all states. [wpforms id=”9787″] Paid Advertisement

Company of the Day: Munn Outdoor

Company: Munn Outdoor Advertising Markets: Mississippi Headquarters: 772 Highway 49 N, Hattiesburg, MS Phone: 601-264-7446 Munn Outdoor operates a billboard plant in with 119 faces in the following Mississippi communities: Brooklyn Collins Columbia Hattiesburg Lucedale New Augusta Purvis Prentice Sumrall Wiggins Munn Outdoor was started in 1981.  It is a sister […]

Max Drachman on the InSite MediaCom/Trailhead Media Transaction

Kalil & Co. announced last night that InSite MediaCom had sold their assets in Georgia and South Carolina.  Insider spoke with Max Drachman last night about the transaction. Could you tell us more about the InSite MediaCom transaction? We’ve had a longstanding relationship with the owners, and assisted them with […]

Out of Home Stocks Trail Market in Third Quarter 2020

Out of home stocks had a volatile third quarter as you can see below.  OUTFRONT led the way with a 3.9% gain for the third quarter of 2020.  Clear Channel Outdoor was up 2.4% and Lamar declined 0.2%  The Standard and Poors Index was up 9.6%. Public out of home […]

Degree Runs Keep Moving Campaign

  Degree Deodorant launched an innovative keep it moving campaign Monday September 21. The digital ads are strategically placed nationwide around gas stations, grocery stores, and charging stations, disrupting mundane, everyday moments and turning them into fun, unexpected reminders to stay active and keep moving. With a Gallup poll reporting that 38% of […]

Company of the Day – MPA Outdoor

  Company: MPA Outdoor Market: Rio Grande Valley, Texas Headquarters: 2243 Pecan Blvd, Mcallen TX 78501 Phone: 956-618-2100 Email: contact@mpaoutdoor.com MPA Outdoor, founded in 199 focuses on key cities in Texas’ Rio Grande Valley.  For more than 20 years, MPA Outdoor has prided itself on its continuing growth to bring […]