Company: Murray Outdoor Communications Headquarters: 418 Boston Turnpike, Shrewsbury, MA 01545 Markets: New England Phone: 508.842.7764 Email: sales@murraybillboards.com About Murray Outdoor: Murray was founded in 1988 by Robert and Joseph Murray. Since its inception, Murray has built new locations, one by one, to provide coverage on New England’s major highways. The company features bulletins, […]
Month: September 2020
Boston Omaha Sponsors $200 million IPO
Boston Omaha, the parent of Link Media Outdoor has filed an S-1 with the SEC to raise up to $200 million in a public offering of equity in a Special Purpose Acquisition Company (“SPAC”) named Yellowstone Acquisition Company. The new entity will be a wholly owned subsidiary of Boston Omaha. […]
Jeremy Male: Next year’s out of home programmatic spend may double to $360 million
Jonathan Gudai reaffirmed on the Sept 9 Billboard Insider podcast that the US out of home programmatic spend would double in 2-4 years. On last week’s DMEXO panel titled The Future of Urbanization and How OOH Advertising Makes Cities Better OUTFRONT CEO Jeremy Male said that programmatic out of home […]
Rate This Ad by Greg Callaham
Today’s Rate This Ad column reviews a Starbucks ad which was placed programmatically with Lamar Advertising on Vistar’s platform. See comments by Ian Dallimore, Lamar Advertising VP of Digital Growth and GM of Programmatic at end. Programmatic creative can’t always be evaluated with the same rules as directional creative. Rate […]
Company of the Day: M&S Signs
Company: M&S Signs Markets: Northeastern Michigan Headquarters: East Tawas, MI 48730 Phone: 989-820-6791 or 989-310-0632 M&S Signs is locally owned and operated by Cliff Miller and Don Seymour. Cliff and Don started M&S Signs in 1992 to make affordable advertising available that would reach both the local customer and tourists in Northeastern Michigan. It […]
Billboard Insider Classifieds September 26, 2020
Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider. I told […]
Vaynerchuk and Kelly on Out of Home
This week OAAA President and CEO Anna Bager did a Lunch Break interview with Vayner Media CEO Gary Vaynerchuk and Sophie Kelly, SVP – Wiskeys, Diageo North America. Some snippets. Gary Vaynerchuck on using out of home to build his fathers wine business. I had the craziest remnant billboard strategy […]
Ike Wingate’s Light Hearted News Program
Ike Wingate the President of Tennessee-based ooh company Wingate Media is producing a light-hearted business news program. Insider thanks Liv Brown of Camel City Posters for bringing this to Insider’s attention. Aren’t we all looking for some good news these days – or at the least something to make us smile or […]
Reach For New Opportunities in OOH with Indoor Advertising Displays
A Daktronics Blog Post Indoor video walls are an accelerating trend in digital signage. The Daktronics line of Narrow Pixel Pitch (NPP), or fine pixel pitch, LED video walls can open exciting new doors for you in Out of Home advertising. New opportunities Video walls provide the option for close, […]
Link Media Hires Sedlaczek
Link Media Outdoor is pleased to announce that they have brought on Russell Sedlaczek as an Account Executive in the Atlanta market. Russell has six years of experience as an Account Executive at Lamar Advertising, and has another six years’ experience working in business, sales, marketing, and advertising. Combined with his […]