Month: May 2019

Geopath Adds Place-Based Measurement

New York, NY, April 30,2019 — Geopath, the not-for-profit organization that provides audience location measurement to the Out of Home (OOH) industry, today announced that it has added measurement of place-based advertising to its Insights Suite. This addition makes it possible for buyers and sellers, for the first time, to […]

Geopath Market Spotlight: Flint-Saginaw-Bay City

Did you know: The Flint Institute of the Arts contains more than 8,000 pieces of artwork. Flint’s Longway Planetarium is the largest in the state of Michigan. This week’s Geopath Market Spotlight focuses on the Flint-Saginaw-Bay City DMA. Infographics for the top DMAs and much more are available to Geopath […]

Company of the Day: Sayer Outdoor

Company:  Sayer Outdoor Advertising Markets: Louisiana Address: 100 Main St, Pineville, Louisiana 71360 Phone:  318-715-4795 Sayer Outdoor advertising operates a billboard plant in Prineville, Louisiana. Landry and Leo Sayer are members. Buck Holt is the firm’s marketing and sales manager. [wpforms id=”9787″]     Paid Advertisement