An OAAA Sales Tip The local automotive dealers and services category is a top-10 OOH category. Perhaps more than ever, OOH offers solid evidence why it should be a component of automotive marketing plans in today’s fragmented media environment. OAAA has produced a presentation (OOH Value in the Automotive Ad Market) reviewing […]
Company: Klein Outdoor Advertising Headquarters: 54 Broad Street, Suite L107, Red Bank New Jersey 07701 Market: Eatontown, NJ Phone: 732-450-0505 Email: davidklein@kleinoutdoor.com Klein Outdoor owns and operates a two-sided 11 X 38 digital structure on Route 35 in Eatontown New Jersey. The Company has developed and sold over 40 other locations in […]
Sean Reilly was cogent as usual at last week’s Wells Fargo media conference. Here’s a selection of his comments. On the future We’re positioned very well. It starts with audience. People are spending more time stuck in traffic…commute times are getting longer…I don’t see that changing any time soon…A little […]
Seeking Alpha may be calling Landmark Infrastructure a “tech REIT” because 65% of Landmark revenues come from telecom and wireless sites but that hasn’t stopped Landmark from trying to grow the out of home leases and easement portfolio. Here’s Landmark’s latest marketing letter. Insider’s take: Landmark is contacting your […]
Company: Keystone Outdoor Advertising Markets: New Jersey, Pennsylvania. Headquarters: PO Box 202, Cheltenham, PA 19012-0202 Phone: (856) 767-5028 Keystone Outdoor is a operates a billboard plant which targets bridges, expressways and suburban roads in Southern New Jersey, Trenton and Philadelphia. The privately-held firm was started in 1977 by Dominick Cipollini when he secured a […]
Myron Laible will retire January 1 after 33 years service at the OAAA. Myron has been a road warrior for the OAAA, traveling the country to help OAAA members understand and comply with local regulations. Insider fondly remembers dinner with Myron in downtown Indianapolis and breakfast in Chicago. Myron says […]
“The response has been excellent. Excellent investment.” Out of home broker Stephen Minnich. “…we have received no less than 15 responses the ad you ran for us to sell our Quad Cities billboard plant…” David Buring “FYI, today we got two requests from out of home companies to sign up. […]
Haleigh Powell, a client relations specialist at Huntington Outdoor, is writing a series of articles on how to thrive in sales at an independent out of home company. Today Haleigh talks about overcoming sales objections. Next week Haleigh will discuss how to improve your sales and work on your selling […]
Outfront and Clear Channel stocks rise after JCDecaux’s CEO says at Morgan Stanley’s Tech and Media Conference that he’s open to acquiring either company. Economist magazine likes out of home. See Billboards are an old but booming ad medium. Economist explains in concise, jargon-free english how data is transforming out of […]
While many business owners rely on contractors to work on their structures and feel the responsibility for working safely rest solely with them, I would caution the business owner about taking this approach. In many ways an owner can be found responsible under OSHA’s multi-employer workplace definition and suffer penalties […]
