Month: October 2017

Company of the Day: Pioneer Outdoor

Company: Pioneer Outdoor Market: Springfield Missouri. Address: 1936 E Sunshine, Suite B, Springfield, MO Phone: 417-315-8719. Email:contact@pioneeroutdoor.com Pioneer Outdoor is a family owned company which operates a plant of 30 static faces and 13 digital faces around Springfield Missouri.  The company was formed in 2011 by Larry Lipscomb who has nearly 40 years […]

Digital Billboards Supreme Court Win

October 16, 2017 (Washington, DC) — The US Supreme Court today denied Scenic America’s appeal of its failed legal attack on digital billboards, ending a four-year legal battle. “A decade ago, a federal agency responded to questions from States – which is routine — about a new technology known as […]

Andrew Essex’s Rules for Better Advertising

The cover of Andrew Essex’s The End of Advertising caught Insider’s eye for obvious reasons.    Essex is a former journalist and Madison Avenue agency exec turned CEO of Tribeca Enterprises. Essex thinks TV, radio and the internet advertising will go away due to irritating formats, ad blocking, live streaming […]

Rate this board by Greg Callaham

Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]

Company of the Day – Penneco Outdoor

Company: Penneco Outdoor Market: Southwest Pennsylvania Headquarters: 6608 Route 22, Suite 307 Delmont, PA  15626 Phone: 724-461-1041 Email: Outdoor@Penneco.com Penneco Outdoor is the largest locally owned billboard company in Southwest Pennsylvania.  The company owns more than 30 structures with 100 faces in Westmoreland, Indiana, Fayette, Bedford and Allegheny counties.  Four […]

Vistar Names Matt Schuster Chief Revenue Officer

NEW YORK – Oct. 16, 2017 – Vistar Media, a geospatial technology company bridging the space between advertising ecosystems and consumer movement patterns, today announced that Matthew Schuster will be joining the company as Chief Revenue Officer. Schuster will lead all sales and client services operations globally, and will report […]

Boidman says technology helps out of home.

The Sixteen:Nine podcast interviewed out of home investment banker Mark Boidman last week on the state of out of home.  Boidman is a partner at Peter J Solomon, a New York investment bank. You can listen to the 32 minute podcast here.  Here are some excepts. On why Peter J […]

Big Billboard Bell Rings For Kids Who Defeat Cancer

St. Louis Children’s Hospital have a tradition as young cancer patient’s complete a round of Chemotherapy, they ring a bell that can be heard throughout the hospital.  Now, with the help of Outfront Media, the bell can also be heard next to Interstate 44 & Big Bend Road with the […]

Clear Channel Wins 10 year contract for Sea-Tac Airport

Seattle, WA  – – Clear Channel Airports (CCA), a brand division of Clear Channel Outdoor Americas (CCOA) (NYSE: CCO), and a subsidiary of iHeartMedia Inc., today announced it has signed a new 10-year agreement with the Port of Seattle to provide a benchmark-setting media program at the Seattle-Tacoma International Airport (Sea-Tac). CCA will transition Sea-Tac and its valued advertising […]

Company of the Day: Pelican Outdoor

Company:  Pelican Outdoor Advertising Markets: New Orleans, Louisiana Headquarters:  201 Kent Avenue, Metairie, LA  70001 Phone: 504-738-5153 Pelican Outdoor operates 23 billboard structures in New Orleans, Louisiana.  Most of the structures are two sided, 14 by 48 monopoles. The firm’s President is John Jackson.   [wpforms id=”9787″] Paid Advertisement