Vincent Printing Co. has entered into an agreement with PURETi Group, LLC to market a specialty coating that transforms outdoor advertising materials into light- activated air purifiers. Vincent’s EnhanceAir, Powered by PURETi is to be exclusively sold in the U.S. out of home space by Vincent Printing. “We are excited […]
This article first appeared in LinkedIn and is republished with permission from the author and Clear Channel Outdoor Americas. Sean Mccaffrey, EVP / Client Strategy & Partnerships at Clear Channel Outdoor As the advertising world returns from the Côte d’Azur to conference rooms, while still others debate from […]
July is the two year anniversary of Billboard Insider. We’ve come a long way in the past 24 months. You can see it in Billboardinsider.com views: July 2015 – 188 views. July 2016 – 18,843 views. July 2017 estd: 38,000 views Thanks you to Shelli Bergren of Outfront and […]
US Out of home advertising stocks lagged the Standard and Poors 500 during the second quarter of 2017. A stock index consisting of Lamar, Outfront and Clear Channel Outdoor declined by 4.2% during the second quarter of 2017 while the Standard and Poors 500 was up 2.7% for the quarter. […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company: JGI Outdoor Markets: Texas Address: 525 Park Grove, Katy Texas, 77450 Phone: 281-992-2828 JGI Outdoor is a privately held company which operates billboards in Texas. The company was started in 1994 by John P Gannon with the acquisition of forty billboards. Today the company has over 700 billboards in […]
By Howard Greiner, President, Buntin Out of Home I read, with interest, a recent article regarding various pricing strategies taken in the OOH industry – past and present. It sparked for me an opportunity to weigh in on the service: value quotient at all ends of the compensation spectrum – […]
Insider saw this video from Outfront featuring their New York City market. Video is a terrific way to promote your boards and territory. It’s easy to shoot footage with an iphone or drone and upload it to facebook. [wpforms id=”9787″] Paid Advertisement
The State Journal reports that Lamar is suing the city of Weston, West Virginia in response to rejection of a billboard permit. The Lewis County School Board approved a Lamar plan to put a billboard on school property in August 2016. The city asked Lamar and the school board to […]
