Digital OOH production and creative technology company, Grand Visual, has hired David Bowry, who joins as production director, and Ben Clissen, who starts as senior producer, both will be working out of the London office. Bowry started his career in the gaming-industry, lead producing original content for Sony PlayStation. From […]
Month: June 2017
Clear Channel Outdoor Sues Salisbury
The Daily News reports that Clear Channel Outdoor has sued three members of the Salisbury, Massachusetts Zoning Board of Appeals claiming civil rights violations when the Zoning Board of Appeals granted to Northvision, a local business, the right to erect a billboard on I-95 in preference to Clear Channel Outdoor’s […]
Airoutdoor says there’s a place for static boards in the UK.
Today’s company of the day has been thriving pursuing a static billboard strategy in the digital billboard centric UK. It provides a great lesson that there’s still a place for static boards in a digital world. Company: Airoutdoor Markets: United Kingdom Address: Airedle House, 423 Kirkstall Rd, Leeds LS4 2EW, […]
Link Media Buys Vision Outdoor
Link Media has closed on the purchase of Atlanta-based Vision Outdoor. Vision owns 3 billboard structures structures consisting of 4 Formetco digital billboards and 2 static billboards. The digital signs are on I-285 in Atlanta and Highway 41 in Acworth Georgia. Link Media’s parent Boston Omaha priced its IPO at […]
Digital Immersion & Its Impact on OOH – A Future Look
By Jerry Buckley, Director of Marketing, EMC Outdoor The first time I placed Virtual Reality (VR) goggles on my head, I was not too impressed with the immersion experience that I was having. The goggles were bulky, I was tripping over the tether cord, and I was accidentally hitting […]
Tilley says out of home inspires a new wave of creativity.
An interesting video from Andy Tilley, CSO & Creative Partner at Talon a U.K. based Out of Home agency with a focus on delivering innovative and forward-thinking strategic OOH solutions, integrated with wider communications. [wpforms id=”9787″] Paid Advertisement
Emarketer Podcast on Autonomous Cars
Marcus Johnson and Ezra Palmer did an Emarketer Podcast titled Autonomous Vehicles: How far down the road are we? Here are some of the highlights from their conversation. Marcus Johnson on how fast cars will go driverless The amount of investment makes it seems inevitable that there will be […]
Smirnoff Vodka Ads Get Political
Smirnoff’s new advertisement under its new “Made in America” banner features a Moscow Mule cocktail with text that reads, “But we’d be happy to talk about our ties to Russia under oath,” an apparent nod to the president’s recent comments following fired FBI Director James Comey’s congressional testimony. Interestingly, […]
Boidman Says Autonomous Cars Are A Long Ways Off
Media investment banker Mark Boidman projects that autonomous cars won’t account for a significant number of vehicles on the roadway for at least 25 years. Take a look at this slide from Mark Boidman’s presentation to the 58th FEPE Congress. You can download Boidman’s presentation Out of Home Media […]
Alexa, Play Amazon Music: Amazon Teams Up with OUTFRONT Media and Rapport for Largest Times Square Advertising Installment Ever
14 JUN 2017 A 79 Foot Amazon Echo Now Stands Above Times Square in New York City – Breaking the record of the Largest Advertising Install by Pepsi in the 1940s Amazon Music and Echo combine the simplicity and magic of natural language voice control with tens of millions of […]