While I have to confess I am not a regular watcher of Shark Tank, Insider did see that our friends at RAREFORM (who we have previously interviewed) had a chance to make their pitch on the show. RAREFORM, who makes products from repurposed billboard vinyl, managed to attract the interest of […]
Month: March 2017
Troup County GA reviewing sign code.
The Lagrange Daily News reports that Troup County, Georgia will vote on a 90 day sign moratorium on March 21. The moratorium will give the County Commissioners time to consider whether to permit digital and electronic billboards and what changes are necessary to the sign code to comply with Reed […]
DO Media Expands Out of Home Platform
COLUMBUS, Ohio, March 7, 2017 — The leading platform for buying and selling out-of-home (OOH) advertising, is launching an expansion of their Supply-Side Platform(SSP). Starting today, a select group of top media sellers will begin using DOmedia to chart the availability of their inventory. DOmedia launched their SSP, the only […]
Out of Home Revenue 1995-2016
The US out of home business is growing at the rate of the US economy. Yesterday’s OAAA revenue release showed that US Out of home grew 3.1% during 2016 just a little bit below the 3.5% growth in Nominal GDP. Insider uses nominal GDP rather than real US GDP because […]
Waitt Outdoor Design Tips and Tricks
Waitt Outdoor helps clients with outdoor design by talking about what not to do and what to do. [wpforms id=”9787″] Paid Advertisement
Company of the Day: Ben Buckland Media
Company: Buckland Media Group Markets: Western Oklahoma Headquarters: Oklahoma City, OK 73112 Phone: 405-219-1800 Email: bucklandmediaok@gmail.com Ben Buckland Media operates 128 faces plus 4 digital billboards in Western Oklahoma. The company is owned by Ben Buckland. Buckland has a background in the radio and publishing business and has also served as […]
Desert Art In a Unique Experience
DesertX is working with Lamar to provide a unique art experience on a stretch of Highway between Joshua Tree and Palm Springs. Co.Exist reports on a series of billboards that show photographs of the surrounding landscape. On each board there is a moment when the billboards align with the nearby […]
Out of Home Revenue Up 3.1% in 2016
March 8, 2017 (Washington, DC) – Out of home (OOH) advertising revenue rose 3.1 percent in 2016 compared to the previous year, accounting for $7.6 billion, based on figures released by the Outdoor Advertising Association of America (OAAA). OOH spend was up 2.7 percent in the fourth quarter, compared to […]
McLaughlin New President at Link Outdoor Media
Jim McLaughlin has been named President at Link Media. McLaughlin is an experienced out of home executive who was previously CEO of Signal Outdoor Advertising (2013-2016) and Olympus Media (2002-2010) Link was formed in 2015 by the public company Boston Omaha Corp. Since inception Link has acquired billboard companies in […]
Company of the Day – Bulletin Displays
Company: Bulletin Displays Markets: Southern California Headquarters: 3127 E South Street Suite B, Long Beach CA 90805. Phone: 562-470-6680 Email: info@bulletindisplays.com Bulletin Displays is one of the largest outdoor companies in Los Angeles. The firm has static and digital billboards. 90% of the plant is along freeways. Mark Kudler is the […]