Month: March 2017

Billboards Showcase Environmental Progress

From the OAAA Outlook Newsletter When driving the cross-town freeway (Interstate 105), second-generation billboard owner Chris Zukin spots environmental progress, in lights. Zukin, general manager of Meadow Outdoor Advertising sees new more efficient, longer-lasting LED lights his company is installing on all its lighted billboards in Oregon and six other […]

Dusty’s acquires Woods Outdoor Media

Illinois-headquartered Dusty’s Outdoor Media continues to expand in Tennessee with the purchase of Woods Outdoor Media from David Woods. With the execution of this deal, Dusty’s owns over 410 billboard faces in Illinois, Indiana, Kentucky & Tennessee.   This is the second acquisition this year for Dusty’s in Tennessee.  In […]

Daktronics Releases Latest Billboard Technology

BROOKINGS, S.D., March 13, 2017 (GLOBE NEWSWIRE) — Daktronics (NASDAQ:DAKT) of Brookings, South Dakota, releases the DB-6400, the latest addition to their DB-6000 digital billboard series. This new series pairs the most reliable billboard to date with a host of features that enhance lifetime image quality including Snap auto-blending calibration […]

Burkhart Outdoor Advertising

Company:  Burkhart Advertising Markets: Indiana, Illinois Headquarters: 1335 Mishawaka Avenue, South Bend, IN  46615 Phone: 574-233-2101 If you’re driving through a small town in Indiana chances are you’ll see a good looking Burkhart steel monopole bracketing each end of town and another Burkhart monopole strategically placed in the middle of […]

Max Drachman on recent out of home sales.

Max Drachman of Kailil and Co closed three deals last week.  Insider asked Max for an update.   Max, in our February interview, you mentioned some deals were about to close.  Can you bring Insider up to speed?  Definitely.  Last week we closed the following transactions: We assisted Franklin Outdoor in […]

OAAA Sales Tip: Consumers Notice OOH Posters More Than Digital Media

By OAAA staff. In the newest Nielsen OOH research study from OAAA, more than half of US adults 18+ report they have noticed a poster billboard in the last month. Given today’s highly competitive and fragmented media environment, another important finding is most respondents agree poster ads stand out more […]

This Week’s Classifieds

Everyone needs sales execs. Becker Boards seeks a sales account executive with agency and client relationships in Lala Land. Key Outdoor seeks a sales account executive in Springfield, IL, the land of Lincoln. Pacific Outdoor seeks an account executive.    Here’s your chance to be a hipster in Portland! Stott Outdoor is […]

Company of the Day: Bullfrog Outdoor

Company:  Bullfrog Outdoor Markets:  Michigan, Indiana Headquarters:  220 Club Course Road, Fort Wayne, Indiana 46814 Phone:  260-625-JUMP Bullfrog Outdoor owns 40 structures in Southern Michigan and Northern Indiana.   The company was founded by Charlie MacIntyre in 1998 after a successful career with 3M in Chicago and Fort Wayne.  Charlie is a Billboard Insider reader […]

Messimer Henley joins Wilkins

Andrea Messimer Henley has been appointed Director, Client Partnerships, for Wilkins Media.  Andrea brings more than 20 years of experience in Out of Home (OOH) advertising sales and will oversee the Tampa-Sarasota market as well as serve the Southeast and Mid-Atlantic areas.  Prior to coming to Wilkins Media, Andrea ran […]