Lehigh Valley Live reports that Wilson Borough, Pennsylvania is considering whether to allow an electronic billboard along Route 22 near Fisk Field to pay for a new scoreboard at the borough owned athletic complex and to possibly pay other expenses. A billboard constructed in 2013 on city land at Hackett […]
Month: December 2016
Johns Creek, GA Tree Trimming Dispute
“The law is explicit. If a sign company has cut down trees in the state right of way, it is a violation of the permit. If they are indeed in violation as it appears they are, then I will bring all the resources I can to see it is revoked,” […]
3D Billboard Installation
Cool video from Outfront Media on a 3D billboard installation. Paid Ad
Have your Youtube and OOH too
By Kym Frank, President, Geopath. This week I got a Google Alert for an article on a website called Once a Metro. It’s a fan site for the New York Red Bulls Soccer team. The reason Google snagged it for me is obvious from the title: Nobody cares about billboards: […]
Lamar Sues County Over Lease Termination
The Daily Gazette reports that Lamar has sued Schenectady County, New York for $50,000 in compensation after the county terminated a billboard lease as part of a road widening project. The County offered Lamar $25,000 for the billboard when it purchased the property. Lamar countered at $82,638 and asked for […]
Billboard Ironies that Bring a Smile
By Ken Klein, Executive Vice President of Government Affairs, OAAA If you like irony, check out the most recent Form 13F filing at the Securities and Exchange Commission (SEC). The State of Alaska’s Department of Revenue continued to hold a $2 million+ stake in Lamar Advertising Company. Said another way, […]
Outdoor Design Tips from DDI Media
Insider will release the 2017 out of home website rankings next week. A common failing of our of home websites is a lack of design tips. Only 3 of 10 out of home websites provide billboard design tips. Why not make it easy for a client to know what works […]
Insider’s 5 out of home predictions for 2017
Here are Billboard Insider’s 5 predictions for the out of home industry for 2017: Clear Channel continues to shrink. Total Debt/Cashflow is 7.5 at Clear Channel and a whopping 11.4 at iHeart. Outfront is at 4.8 and wants to operate at leverage of 4.0. Lamar is at 3.5. Clear Channel Outdoor’s […]
Company of the Day – Rose City Outdoor
Company: Rose City Outdoor Market: South Georgia & North Florida Headquarters: 3749 Shamrock St. W, Tallahassee FL 32309 Phone: 229.234.1492 Email: info@rosecityoutdoor.com Established in 2010 Rose City Outdoor is a dynamic outdoor media company with 14 digital displays in south Georgia and North Florida. Rose City Outdoor provides innovative advertising solutions for […]
Chris Cowlbeck Says Make Your Customers Famous
Chris Cowlbeck is a busy guy. He runs Look Billboards a rural Oklahoma out of home advertising company as well as the IBOUSA. In his spare time Chris catches artic char and blogs on billboard ad design at his company’s website. Insider is running a Thursday series with Cowlbeck’s thoughts on […]