You should never finance an Alabama billboard with a lease instead of a loan. The State of Alabama has a punitive rental tax which applies to leases and rentals. Here’s the Alabama tax law: 810-6-5-.09 Leasing and Rental of Tangible Personal Property. (1) The term “rental tax” as used in […]
Month: November 2016
A Step By Step Billboard Installation
Here are some pictures from a challenging two sided 14 by 48 digital sign installation on the Florida State Fairgrounds in Tampa Florida. Selective Structures did the fabrication and install. Formetco supplied the digital sign. The installation was complicated because it occurred in an extremely wet area next to a pond. Here’s […]
Work Smarter With Daktronics
A Post from the Daktronics web site with their permission. Posted on November 10, 2016 by Daktronics OOH Advertising Next week, we will be kicking off a brand new webinar series, “Work Smarter with Daktronics.” Wednesday, November 16th, will be the first episode in this series. If this is […]
Company of the Day: Sunrise Outdoor
Company: Sunrise Outdoor Advertising Markets: New York Headquarters: 251 Main Street, Huntington, NY 11743 Phone: 631-427-7100 Email: sales@sunriseoutdoor.com Sunrise Outdoor is the largest outdoor advertising company on Long Island, New York. The company was established in 1975 with the acquisition of 68 billboards in Nassau County. Over the years […]
Rate This Board By Out of Home Creative
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]
Congressman Wins with Digital Billboards and Online Ads
By Ken Klein, EVP, Outdoor Advertising Association of America RENO, NV—Upending conventional media habits, the congressman from northern Nevada won re-election without TV ads or direct mail. Instead, this winning candidate’s media mix was dominated by online ads and digital billboards, with some radio. On November 8, U.S. Rep. Mark […]
Bob Wootten Joins FEPE International as Executive Director Designate
FEPE International has announced the appointment of Bob Wootton as Executive Director Designate. He will work with current Executive Director and industry doyen John Ellery until the next FEPE Congress in Stockholm in June 2017, after which will assume a fuller role. John Ellery, Executive Director FEPE, said: “I am […]
8 reasons you need outdoor advertising.
The Australian outdoor advertising company Bishopp Outdoor Advertising has produced a twenty seven second video titled 8 reasons you need a billboard. Watch and learn. Great talking points. In case the video moved too fast here are the 8 reasons. High Frequency. Reaching local consumers over and over again. Impact. […]
First Ever Halo Display Engineered By Daktronics
Halo, mega column highlight total of 82,500 square feet of LED displays BROOKINGS, S.D. – Nov. 1, 2016 – The largest LED video display in all of sports has been designed and engineered, and is now being manufactured and installed, by Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, for Mercedes-Benz Stadium, […]
California Cities and Counties Can Regulate Billboards in Unincorporated Areas
The following press release is provided by Best Best & Krieger LLP . NOVEMBER 10, 2016 The Outdoor Advertising Act does not preempt local regulation of billboards, a California appellate court has ruled. In a decision that carries major implications for the California billboard industry, the Second District Court of Appeal […]