Outfront Media’s Chairman & CEO Jeremy Male appeared at Goldman Sach’s Communacopia 2016 yesterday. You can hear his entire talk here. Insider summarizes Male’s thoughtful and wide-ranging comments as follows: Revenue healthy. Little political. Rates rising. Data, geofencing and small cell deployment revenues small but promising. Steady as she goes on […]
Month: September 2016
Company of the Day: Kennedy Outdoor Advertising
Company: Kennedy Outdoor Advertising Markets: Ohio Headquarters: 9327 Martinsburg Rd, St Louisville, OH 43701 Phone: 740-258-7083 Email: kennedyoutdoor9@gmail.com Kennedy Outdoor Advertising operates a billboard plant in Mount Gilead, OH. The company’s facebook page says that they are looking for a sales rep. Paid Ad
Watchfire Unveils Ignite OAx Business Management Software for Static and Digital Billboard Operators
DANVILLE, Ill. — (September 20, 2016) — Billboard operators now have a business management solution that will maximize revenue with time-saving functions for every screen they operate. Ignite OAx from Watchfire Signs will manage everything from proposals to proof of performance, so operators of all sizes can automate tasks and […]
Outfront Awarded MBTA Ad Rights
NEW YORK, Sept. 20, 2016 /PRNewswire/ — OUTFRONT Media Inc. (NYSE: OUT), one of the largest out-of-home media companies in North America, announced today that the board of the Massachusetts Bay Transportation Authority (the “MBTA”) has, subject to a definitive agreement, granted OUTFRONT Media the right to advertise on the […]
Political Advertising: A Big OOH Opportunity
By Ken Klein, EVP – Government Affairs, OAAA In election years, when the press reports record spending (again) on political advertising, out of home (OOH) media companies wonder why they don’t get more. In 2014, the OOH share of political ad spend was 1 percent, up from 0.8 percent in 2012, […]
FHWA Letter on Commercializing the highway right of way.
Insider opposes proposals in California and Texas to sell commercial advertising on highway rights of way: It threatens highway funding. The federal government prohibits advertising on federal rights of ways. Any State which runs advertising on public safety signs must obtain federal signoff or face loss of federal highway funds. […]
Wolverine Sign Works and Barnes Advertising Turn 100.
By Nancy Fletcher, President and CEO, OAAA. I had the pleasure this weekend of saluting not one but two OAAA member companies celebrating their 100th anniversary. Paul Cook and his family, employees, customers, and friends celebrated 100 years of business for Wolverine Sign Works this afternoon at a Dixieland-music-filled picnic in […]
Company of the Day – Franklin Outdoor
Company: Franklin Outdoor Advertising Headquarters: 20092 Edison Circle East • Clearwater, MN 55320 Markets: Minnesota, Wisconsin Phone: 320.558.3000 Email: mail@franklinoutdoor.com Franklin Outdoor operates 600 fully illuminated billboards located on all major roadways throughout Minnesota and Western Wisconsin. The company also operates an on premise sign business, a fleet and trailer graphics signs […]
Scott Wells on Clear Channel and the Outdoor Business
Scott Wells, Clear Channel Outdoor’s CEO was interviewed September 8 on All Business with Jeffrey Hayzlett. The interview is 38 minutes long and worth listening to. Here are some brief excerpts. On changes Wells has made at Clear Channel Outdoor: “Our mission is twice as fast is four times […]
Rate This Board By Greg Callaham
Board: Tulalip Casino Rating: 3 (average) This board is so close to good; like a home run that just curves foul at the last second. There’s a large graphically enhanced tag line, and image of people having fun, and the logo positioned as the last thing the viewer sees. The […]