Two events have put out of home employees in play. First, Lamar bought Verde Outdoor and when Lamar buys a company it keeps ad contracts, the leases, a few sales reps and lets the other people go. Second, OUTFRONT is laying off 120 employees 6% of its workforce. The […]
The public out of home companies underperformed the market for the second quarter of 2025 due to worries that tarrifs might slow the economy and generate a reduction in advertising. Here’s a review of public stock performance, analyzed and sponsored by SignValue. During the second quarter of 2025 the […]
On June 23, 2025, OUTFRONT Media Inc. (the “Company”) announced a restructuring and reduction in force plan (the “Plan”) intended to achieve the Company’s strategic goals of increasing sales demand, enhancing customer experience, optimizing internal cost efficiencies, and realigning its organization. The Plan provides for a reduction of the Company’s […]
There were a number of OOH companies in the news this week. San Jose city leaders on Tuesday are set to take the next step in making downtown digital billboards a reality. The City Council is expected to formally adopt a plan to install five new digital billboards at some of […]
Moorgate Capital Partners produces an outstanding quarterly report on the the of home advertising industry. Here are some charts from Moorgate’s 1Q 2025 report which caught our eye. Financing costs declined by 40 basis points at Lamar and by 10 basis points at Clear Channel Outdoor during the first quarter […]
“The first quarter came in largely as expected despite an uncertain economic climate” was how Nick Brien, interim CEO of Outfront Media introduced first quarter financials. Here are are the results of the OUTFRONT 1Q 2025 earnings release, 1Q 2025 earnings presentation and conference call, sponsored and analyzed by […]
Actor Charlie Day likes billboards. I still get excited about being on a billboard…I once was in a movie with Ice Cube because I knew I’d be on billboards with Ice Cube all over Hollywood…In America you see a billboard for any profession besides an attorney and you think “they’ve […]
Here’s a listing of who makes what at the three largest US Public Out of Home companies, sponsored and analyzed by SignValue. Scott Wells is the highest paid exec in the industry. His huge 2024 pay increase came at a time that the stock skidded. He also works at a […]
Moorgate Capital Partners produces an outstanding quarterly report on the out of home advertising industry. Here are some charts in Moorgate’s 4Q 2024 State of the OOH Industry report which caught our eye. A muted acquisitions market. Here’s a breakout of Public company OOH acquisitions from 2019 to 2024. […]
Here are 4 things about OUTFRONT which SignValue learned from comparing OUTFRONT’s 2024 10k with prior years. Fewer billboards, more transit displays The number of OUTFRONT billboard displays declined by 13% in 2024 due to the sale of the Canadian plant and the loss of the New York MTA billboard […]
