Articles by: John Weller

How Digital Data & Innovation are Making OOH a Core Media Buy

By Stephen Freitas OAAA Chief Marketing Officer   Over the past several years, there has been a […]

by John Weller· · 0 comments · Business

Company of the Day – Project Outdoor

Company: Project Outdoor LLC Headquarters: 188 N. Wells St., Suite 302, Chicago IL 60606 Market: […]

by John Weller· · 0 comments · Business

Off-Year Election: What Does It Mean for OOH?

By Ken Klein, OAAA Executive Vice President, Government Affairs   The off-year election (Nov. 7) was good […]

by John Weller· · 0 comments · Regulations

Waterloo Considering Ads On City Vehicles

A Waterloo, Iowa Councilman is promoting selling advertising space on city vehicles as a new […]

by John Weller· · 0 comments · Business

Company of the Day – Riley Outdoor

Company:  Riley Outdoor Headquarters:  704C Plaza Blvd. #106, Kinston, NC 28501 Markets: Signs located throughout […]

by John Weller· · 0 comments · Business

iHeart Media Shares Drop 50%

Insider’s last update on iHeart Media debt problems detailed iHeart’s proposal to give junior bondholders […]

by John Weller· · 0 comments · Finance

Intersection Completes $150 Million Equity Raise to Power Smart Cities Vision

NEW YORK–(BUSINESS WIRE)–Intersection, the leading smart cities technology and media company, focused on transforming the […]

by John Weller· · 0 comments · Business

Company of the Day – Redfish Ads

Company: Redfish Ads Outdoor Advertising Market:  Tulsa Oklahoma Headquarters: PO Box 52275, Tulsa, OK  74152 […]

by John Weller· · 0 comments · Business

Industry Wins Court Battle… But What Else Do I Get?

Nancy Fletcher OAAA President and CEO Digital billboards account for $1 of every $7 of out […]

by John Weller· · 0 comments · Business

From Directional to Behavioral – The Wedding Cake Model of Out of Home Media Planning

By Matthew Noll, EMC Outdoor Think of a wedding cake – close your eyes and […]

by John Weller· · 0 comments · Creative