By: David Burrick, Chief Strategy Officer at Intersection The global advertising industry is often described as a highly fragmented marketplace. On the publisher side alone, there are millions of websites, mobile apps, TV networks, radio stations, newspapers, magazines and, of course, out-of-home advertising assets. But in reality, the global marketplace […]
Five-year Collaboration between Clear Channel Outdoor and Kantar Sheds New Light on OOH for its Additive Nature and Proves it’s a Vital Medium for Filling Gaps Other Media Channels Cannot Address NEW YORK, July 8, 2025 /PRNewswire/ — The results of a five-year first-of-its-kind collaboration between Clear Channel Outdoor (NYSE: CCO) and Kantar prove out of home (OOH) advertising […]
Company: Canyon Outdoor Media Headquarters: 9601 W. State St., Boise ID 83714 Markets: Boise, Meridian, Nampa & Fruitland Idaho Phone: 208.938.8880 Email: info@canyonoutdoormedia.com Today’s Canyon Outdoor Media has enjoyed tremendous growth since it was started providing billboard advertising in Boise, Meridian, Nampa & Fruitland Idaho in 2003. Recently, Canyon Outdoor Media has been putting innovation to […]
Chicago, IL – July 8, 2025 – Intersection, an experience-driven out-of-home media and technology company, today announced a major electrification initiative for Chicago’s Divvy bike share network in partnership with Lyft, the operator of Divvy Bike Share in Chicago. The project will bring power infrastructure to more than 100 Divvy […]
BATON ROUGE, La., July 07, 2025 (GLOBE NEWSWIRE) — Lamar Advertising Company (Nasdaq: LAMR) (“Lamar” or the “Company”), a leading owner and operator of outdoor advertising assets, announced today that it has acquired the assets of Verde Outdoor in the first-ever UPREIT transaction in the billboard industry. The acquisition, which […]
Double-sided display powered by Daktronics brings dynamic advertising to Upstate New York BROOKINGS, S.D. – July 7, 2025 – Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, partnered with longtime customer Park Outdoor to bring the first and only digital billboard to the Ithaca, New York, area. The new double-sided display is […]
Company: Cal Coast Commercial Headquarters: 755 Santa Rosa St, Suite 310, San Luis Obispo, CA 93401 Market: San Luis Obispo and Atascadero Phone: (805) 544-3030 Email: tyler@cliff-branch.com Cal Coast Commercial specializes in developing and owning commercial real estate located on the California Central Coast in San Luis Obispo, Santa Barbara […]
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Billboard Insider’s Guide to Leases, Easements and Real Estate is an important resource for anyone in the Out of Home industry. The 130 page Guide tells you: How to use an out of home attorney effectively 21 things in a good out of home lease 11 things in a good […]
