Back to School Outdoor Ads

Target-Back-to-School
www.iheartbillboards.com

iheartbillboards has a nice piece titled “Three Ways OOH Amplified Back-to-School Spending.”  Outdoor advertising is great for influencing back to school buys because of the proximity of billboards to stores and the ability to tailor digital messages to special sales.

Insider’s take: Now’s the time to be talk with electronics, clothing retailers and office supply companies about back to school sales.

 

 


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Link and Optic - Billboard Insider

 

 

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