Gene Ely’s Advice to Clear Channel Outdoor’s Parent

Insider agrees with Forbes Contributor Gene Ely in Here’s How to Turn iHeart Media Around :

“Do radio, just radio, and do it right. Done right, radio alone can be very profitable. Sell off the other businesses that don’t directly support radio, such as Clear Channel Outdoor. Those businesses were acquired, and at huge cost, with the idea of creating cross-media synergies. Bad idea, bad execution, loads of problems best forgotten.”

Insider’s take:  Netflix listen up.  Synergy is over-hyped.  Insider hears by the way that the Netflix-Regency Outdoor story may be a leak to boost interest in the Regency assets by out of home advertising companies.

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