Tag: Waze

GPS Navigation App Waze Joins OAAA

Waze is the 39th Tech and Data Provider to Join the Association December 3, 2018 (Washington, DC) – Waze, the world’s largest crowdsourced navigation app, has joined the Outdoor Advertising Association of America (OAAA). Waze is a platform that empowers communities to contribute road data, edit Waze maps, and carpool […]

Autonomous Car Update August 8

Could autonomous cars increase transit use and transit advertising? MIT technology review has a short piece highlighting how Waymo is partnering with the Phoenix area regional transit authority to get people to buses and trains. Insider’s take: This is good news for transit advertising companies if it helps boost ridership.  […]

OAAA’s Report from the 10th Annual OOH Day

  By Steve Nicklin Vice President of Marketing, OAAA For 10 years the Ad Club of New York has held an annual OOH Day. This year’s OOH:NOW event, a celebration of its 10th anniversary, was an impressive display of the innovative ways OOH has developed over the past decade. Avi Javetz […]