Tag: Sprint

Out of Home Media in the Data Revolution

With permission from Extension Media. By Mark Boidman, Susan Wang, and Brandon Yoshimura, PJ SOLOMON The Out of Home media and advertising (“OOH”) industry is undergoing a digital and data-driven transformation. OOH reaches consumers who are “on the go” or in transit and encompasses a variety of formats including billboards, posters, […]

Mount Washington billboard twitter war.

Lots happening with the Lamar/Pittsburg dispute over the Mount Washington Banner sign.  Lamar changed the sign vinyl.  Pittsburg’s Mayor has engaged in a twitter war with Sprint executive Mark Nachman over the issue.  Here’s Nachman’s original tweet   And then Mayor Peduto got involved. And the war was on. Lamar […]