With Super Tuesday approaching, we at Rothfelder & Falick have received numerous questions from our corporate and individually owned billboard clients regarding political advertising on their billboards, like: What can be advertised for state and federal elections? What rules apply and how do they differ? What if the advertising is […]
Tag: political advertising
Mike Hershey on Political Advertising Best Practices
Your out of home company has probably been getting requests for political ads. Billboard Insider asked OAAA EVP-Government Affairs Mike Hershey to talk about political advertising do’s and don’t. How is 2024 shaping up for out of home political ads? Every election cycle is setting new records for political advertising, […]
Rothfelder On Political Billboard Advertising
Billboard Insider gets a lot of questions from readers, and especially in light of the upcoming election, on political billboard advertising in particular. Here’s a recent example: “We have a person here in Vegas that wants to run some pro Trump messaging on our units. He is not affiliated with […]
Rothfelder on Political Advertising
By Richard Rothfelder, Rothfelder and Falick With the 2018 Midterm Elections less than a month away, I have received numerous questions from my corporate and individually owned billboard clients regarding political advertising on their billboards: What can be advertised for state and federal elections? What rules apply and how do […]
Ask for political advertising
Sean Reilly said on last week’s earnings call that Lamar’s political advertising is running 25% ahead of the previous midterm cycle. Are you asking for political advertising? Digital signs are great for political because they can be targeted by voting district and allow for short term, dynamic messaging. Steve Crayne […]