Tag: OMA

Aussie Study Finds Digital Billboards Don’t Impair Driving

The Outdoor Media Association (OMA) of Australia just released an independent digital billboard safety study conducted by the Australian Road Research Board with encouraging results.  Here’s what Insider learned after reading the study. Where was the study performed: Two traffic intersections in Australia:  Gladstone, Queensland and Surfers Paradise, Queensland.  Both […]

Real-Time Flight Data Displayed on Billboards Around LAX

Baton Rouge, LA – July 2, 2018 – Lamar Advertising Company (Nasdaq: LAMR), one of the largest out of home media companies in the world, is teaming up with Wieden+Kennedy, OMA, Clear Channel Outdoor and Wow Media as part of a dynamic digital billboard campaign using real-time flight data to […]