Insider’s note: California’s privacy law is enforceable on July 1. Insider asked the OAAA for an update and the OAAA provided this Q&A from an attorney who specializes in privacy. Regulatory work like this is a reason why membership in the OAAA is a must for your out of home […]
First, a billboard. Then transit ads. When a group in Maine sought to amplify its message about animal rights, it turned to out of home media . . . outside Maine. The recent “Ditch Dairy” campaign, sponsored by Peace Ridge Sanctuary in Brooks, ME: • Is the latest example of […]
Portland, Maine — Clear Channel Airports (CCA), a brand division of Clear Channel Outdoor Americas (CCOA) (NYSE: CCO), and an indirect subsidiary of iHeartMedia Inc., announced today that it was awarded a 10-year contract with Portland International Jetport (PWM). This win extends a partnership that began with the city in […]
WBUR has a post on how the University of Maine is buying billboards to advertise that it is discounting out of state tuition for students who meet certain academic standards. NJ.com reports that Kean University is spending $303,000 on 10 strategically placed billboards in New Jersey, Delaware and Philadelphia to […]
The state of Maine and WCSH6 noted last week the 40th anniversary of Maine’s billboard ban. It was 40 years ago, last week, that then Governor James B. Longley signed the act that eventually removed 8,500 billboards across the state. It took almost seven years for that task to be […]
