Moorgate Capital Partners has analyzed out of home leverage and cost of debt trends thru September 2023. Some chart’s in Moorgate’s report caught Billboard Insider’s eye. Weighted average debt costs have increased at the public out of home companies over the past two years although the rise has slowed during […]
Baton Rouge, LA – November 30, 2023 – Lamar Advertising Company (Nasdaq: LAMR) today announced the company’s airport advertising team has been awarded a 7-year contract to manage all airport advertising at St. Louis Lambert International Airport, the third largest medium-hub airport in the U.S. Lamar will completely overhaul existing […]
Rate This Ad allows a billboard designer to rate a random billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided by […]
Billboard Insider enjoys reading the Media Monthly report from Solomon Partners. Here’s a snapshot from the Solomon Partners Media Monthly November 2023 report showing how the market is valuing each public out of home company as a multiple of cashflow. The public out of home companies have a median total […]
A hurdle rate is the minimum acceptable return on new capital expenditures. It is the excess cashflow (EBITDA) on a new out of home capital project divided by the incremental cost of the out of home capital project. Two-thirds of Billboard Insider’s readers have a hurdle rate for new out […]
BSquare Bulletin and Inside Indiana Business report that the Bloomington planning commission has shelved for the time being a proposal to amortize billboards in Bloomington. The decision to postpone a decision was due to concern over the financial cost of having to pay just compensation. Lamar’s attorney presented a Briefing […]
Clear Channel Stock increased 14% during the third quarter of 2023 versus a 1.5% decline for the S&P 500. An investor group which includes Artie Moreno, SunChase (e.g William Pope) and Verde (think Ernie Garcia) bought more shares of Clear Channel Outdoor during the quarter. At 9/28/23 their investment […]
Baton Rouge, LA – September 5, 2023 – Lamar Advertising, one of the largest outdoor advertising companies in the world, today announced that the company’s digital airport advertising inventory is now available to be purchased programmatically on Vistar Media. Brands and agencies can now extend the impact of campaigns […]
Yesterday Lamar advertising declared a $1.25 quarterly dividend on Class A and B common shares. This equates to a return of 5.46% per annum return on Lamar’s stock price of $91.58. Outfront declared a $0.30 quarterly dividend which equates to a 10.1% return on stock on a stock price of […]
Billboard Insider readers are an efficient bunch to judge from our poll on out of home EBIDTA cashflow margins. Yesterday we asked readers what their company cashflow margin was. Most of our readers work at companies with a cashflow margin (EBITDA/Revenues) in excess of 40%. Billboard Insider suspects this is […]
