Did you know: Fresno, California means ash tree in Spanish and the city’s flag features an ash tree. Fresno is the 34th largest city in the United States. This week’s Geopath Market Spotlight focuses on the Fresno, California DMA. Infographics for the top DMAs and much more are available to […]
Tag: Fresno
Fresno Approves Digital Signs
As a follow up to our May post the Fresno City Council voted unanimously Thursday to approve a 20-year lease with Outfront Media to erect five digital billboards on four different city-owned properties around town. Outfront will put up the digital billboards along Highway 180 at Al Radka Park, on […]
Fresno Studying Digital Signs
Insider wrote last week that Fresno was considering modifications to digital sign rules. The Fresno Bee reports that Outfront is negotiating with City Manager Bruce Rudd to lease five sites from the city for digital signs. The proposed sites are: ▪ The western edge of Woodward Park overlooking Highway 41 […]
Fresno Looking At Digital
The Fresno, CA city council agreed this week to pursue the idea of putting electronic billboards along Highway 41 at Woodward Park, and at other parks and city properties. The city would make money on the deal, and in exchange for double-sided electronic billboards at five locations, 50 static billboards throughout the […]