Outdoor Advertising Takes On Its Digital Rivals

An interesting interview with ¬†William Eccleshare, Chairman and Chief Executive of Clear Channel International. ¬†Discussion about believability of digital information and how effectively OOH can compete with other¬†digital advertising products. Discussion includes a mention that Clear Channel in the UK is now receiving more revenue from its digital versus traditional products.       Paid Advertisement

by John Weller· · 0 comments · Digital Signs