Tag: daktronics

A Fix for the Content Blues

By Gina Kuck, Business Development, Daktronics National Account Do you ever feel like you’re having a Groundhog Day experience? Scene: Groundhog Day, the movie (1993) Plot Summary: A weather man is reluctantly sent to cover a story about a weather forecasting “rat” (as he calls it). This is his fourth year on […]

Park Outdoor Shoots and Scores with Boeheim Brothers and Daktronics Digital Billboards

  Syracuse, NY – Jan. 5, 2022 – Media company Park Outdoor Advertising capitalizes on the flexibility of Daktronics digital billboard inventory by teaming up with basketball standouts Jimmy and Buddy Boeheim to promote their billboard business. The partnership is a Name, Image and Likeness (NIL) agreement, in which Park […]

Daktronics Revenues Grow 30% for 3 Months Ended October 2021

Daktronics revenues have recovered from covid but supply chain issues are impacting the digital billboard maker’s profits.  Here are the results from the Daktronics 2Q FY 22 earnings release and earnings call for the 3 months ended October 31, 2021. Revenue increased by 30% to $165 million due to eased […]

Collin Huber on what to ask when you buy or replace a digital billboard

Today’s podcast guest is Collin Huber, Out of Home Advertising Market Manager for Daktronics.  Collin talks about what to ask when you buy or replace a digital billboard and why mils matter. Here are the highlights What are some questions digital billboard buyers overlook? From a product perspective it’s important […]

Daktronics Promotes Josh Francois Into Spectaculars Director Role

Restructure of the company’s Spectaculars division delivers better coverage for customers BROOKINGS, S.D. – Dec. 1, 2021 – As video display systems continue to grow in complexity and variety of projects in the United States, Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, has promoted Josh Francois into the role of managing […]

Photograph Digital Signs Like a Pro

With permission from Daktronics. LED displays are difficult to capture in a photo. A few simple adjustments to your process or camera settings can help you capture a breathtaking photo. Getting a high-quality photo of a digital display can be tricky. But, showing off all your digital assets is worth […]

Jen Clites and Shawna Hanson on Sign Permitting

The Daktronics Experience podcast interviewed Jen Clites and Shawna Hanson on digital sign permitting.  Some of the highlights. How Daktronics helps customers with regulations The most common thing that we do is the customer…will ask the sign legislation team to look up local codes…and tell them whether it’s likely or […]

Daktronics Helps Climate Pledge Arena Release the Kraken

224 LED displays, most in the world at a sports and entertainment venue, are installed and integrated into the fan experience including dual hanging displays   BROOKINGS, S.D. – Oct. 20, 2021 – As professional hockey returns to Seattle, Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, in conjunction with the Oak View Group, […]

Lamar Advertising Upgrades 18 Digital Displays in Downtown Chicago

BROOKINGS, SD – Sept. 15, 2021 – As daily life slowly returns to normal and traffic picks up in downtown Chicago, Lamar Advertising Company (NASDAQ-LAMR) recently upgraded 18 digital displays with LED digital displays from Daktronics (NASDAQ-DAKT) of Brookings, South Dakota. The 10-foot-high by 10-foot-wide high-resolution 10-millimeter pixel pitch digital […]

New Spectacular Sights and Lights Coming to Beijing Sino-Ocean Ledi Port from Daktronics

Freeform LED elements create corner-wrapped, transparent display BROOKINGS, S.D. – Sept. 7, 2021 – The streets of Beijing, China, will have new bright lights with three transparent, freeform LED displays designed, manufactured and installed by Daktronics of Brookings, South Dakota, in partnership with Beijing Yuan Xin Real Estate Development Co. […]