Here are six things about Clear Channel Outdoor which Billboard Insider learned from reading the Clear Channel Outdoor 2021 10k. Fewer employees in Europe European employees dropped by 7% in 2020. US and Latin American employees were flat. \ More Digital Revenues Digital revenues have been steadily increasing as the […]
Clear Channel Outdoor CEO Scott Wells delivered upbeat remarks at yesterday’s Morgan Stanley Technology, Media and Telecom Conference. Here are some of his remarks. The advertising spend upside Only about half of the campaigns that get initiated use out of home…speaks to the opportunity that’s ahead for us. Sales force […]
SignValue has prepared infographics summarizing the performance of Lamar, OUTFRONT and Clear Channel Outdoor during the fourth quarter of 2021. [wpforms id=”9787″] Paid Advertisement
The Scott Wells era at Clear Channel Outdoor got off to a good start. Here are the highlights of the earnings release, earnings presentation and conference call. Revenue grew 37% to $743 million. US revenues were up 44%. European revenues were up 30%. Other revenues up 44%. Here’s a breakout […]
Clear Channel Outdoor (CCO) is celebrating the Black History Month theme for 2022 of “Health & Wellness.” The company is running digital creative (attached) spotlighting individuals, past and present, at the forefront of fostering and advancing good health and wellness within, and beyond, the Black community. In addition, some of […]
On this week’s Digital and Dirt Podcast, Lamar Advertising CEO Sean Reilly said this: “A lot of people can handle adversity. Success sometimes brings people down…Right now we’re at a moment of time when Lamar is really successful. It’s not going to change my management style…”. Reilly has a point. […]
Last week Billboard Insider posted US billboard market share figures. Here are market share figures for the entire US out of home industry (e.g. billboards, place based, transit/airport, street furniture) based on the first 9 months of 2021. The independent out of home companies account for 38% of the market, […]
Lamar accounted for 28% of US billboard revenues during the first 9 months of 2021, followed by OUTFRONT (20%), Clear Channel Outdoor Americas (17%) and Link Media Outdoor (1% billboard market share). Here’s the surprise. Independents are the biggest single block of US billboard revenues. Independents make up 34% of […]
JCDecaux announced full year 2021 revenues last week. Good and bad. The good: 18.5% revenue growth worldwide. The bad: 4.8% revenue grown in the US. That’s the weakest recovery of any of the public North American out of home companies. The table below shows that JCDecaux North America grew less […]
Looking to reverse a 36 year ban on new billboards, the San Jose City Council has a vote scheduled February 15th considering two digital billboards on Highway 101 near the San Jose Airport. If approved Clear Channel Outdoor would operate the signs and remove 8 existing billboards throughout San Jose. […]
