November 17, 2017 (Washington, DC) – Out of home (OOH) advertising revenue rose 1.9 percent in the third quarter of 2017 compared to the previous year, accounting for $1.78 billion, based on figures released by the Outdoor Advertising Association of America (OAAA). Year-to-date 2017 the OOH industry is up 1.3 […]
Tag: CBS
Outfront, CBS and Turner send bball scores to digital signs
This Outfront news release caught Insider’s eye. One of the strengths of digital screens is the ability to provide real time info. Watchfire allows its digital billboards to provide real time basketball tournament scores. Turner, CBS and Outfront are doing real time scores as well. NEW YORK, March 20, 2017 […]