Miami-based AdMobilize and its spin-off, Matrix Labs, announced this morning that they are being acquired for $19.5 million. The buyer is Rokk3r, a Miami-based holding company that invests in creating, acquiring and integrating companies. In a letter from Rodolfo Saccoman, AdMobilize CEO & Founder, he provided the following on the new opportunity. “We have BIG […]
Miami, FL and Montreal, CA — February 5, 2020 — AdMobilize, the world’s #1 audience intelligence company powering DOOH networks with real time, fully-anonymous AI, and Broadsign, the leading digital out-of-home (DOOH) marketing technology platform, today announced a partnership to provide DOOH networks with integrated audience measurement solutions. With this […]
AdMobilize hires ADT’s former Chief Privacy Officer, Paul Plofchan Paul Plofchan is a senior level strategist with a deep understanding of privacy and security and has joined AdMobilize as Vice President and General Manager, Engagement Analytics and Partner Alliances. Paul’s expertise and track record are geared towards working with large […]
From Stephen Freitas, OAAA Chief Marketing Officer This month, OAAA spotlights the Innovations Committee, asking members: “With the adoption of General Data Protection Regulation (GDPR) in the European Union and concerns about consumer data privacy in the US, how will changes in data use protection and privacy laws impact the OOH […]
AdMobilize co-founder and CEO Rodolfo Saccoman was in Europe last week at ISE 2018 in Amsterdam as AdMobilize looks to expand their reach. While he was there Rodolfo provided this real time demo of the AdMobilize product and its crowd analytics solutions. It offers promise for generating insights from vehicles […]
In May 2017, as part of the IBO Vision effort announced in Scottsdale AZ, IBOUSA and Pinsight Media entered in to an agreement to evaluate utilizing mobile carrier data to provide the number of mobile devices going toward billboard faces as a rapidly deployable alternative to the stale and sporadic […]
Stephen Freitas OAAA Chief Marketing Officer This month’s question is: What are some of the most exciting opportunities ahead as the OOH industry converges with smart cities over the next several years? Kevin Bartanian, EVP of Sales & Business Development, StandardVision Smart city applications are designed to manage urban flows […]
Furthering its commitment to provide the out-of-home advertising industry with easy-to-deploy vehicle analytics solutions, AdMobilize, the industry leading computer vision company that is dedicated to making sense of the physical world, today announced a new strategic partnership with SmartLink, the innovative manufacturer of remote management solutions. According to Michael Neel, […]
By Rodolfo Saccoman, CEO, AdMobilize This is the second article by Rodolfo Saccoman the CEO of AdMobilize, on vehicle analytics and out of home advertising. Yesterday he described what vehicle analytics is and how it works. Today he talks about what it costs and why you should do it. You […]
By Michael Neel, Director of Marketing at AdMobilize There is plenty of buzz floating around the concept of “analytics for digital signage”, especially after the NRF show this year (see here and here). Many ask, “what does it mean?” , “what are the benefits”, “how does it work”, etc. […]
