Rate This Board allows a billboard designer to rate a random piece of billboard artwork using a scale of 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great).
Then the designer talks about what they may have done differently for outdoor advertising. Melody Roberts of Out of Home Creative rates this weeks’s art.
This Week’s Design: BP Diamond Jo Casino.
Rating: 3 (average)
- I wouldn’t say this is “creative” but it is clean and a good use of contrasting colors by sticking with BP’s color scheme vs going off track by incorporating new ones.
- I would have cut down on two of the listings but because this is a low board they can get away with four.
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