The 2018 OBIE Awards are officially open for entry. OAAA is calling all creative types, who’s going to Steal the Show at the 2018 OBIE Awards? Unlock those creative juices and escape from the rest of the pack with a prized OBIE Award.

The OBIE Awards are the oldest and one of the most prestigious honors for creative excellence in advertising. The program celebrated its 75th anniversary this past year with a grand celebration in New Orleans. The 2018 Awards will be held in Austin, TX on Tuesday, May 8 during the 2018 Geopath/OAAA OOH Media Conference + Expo.  The legacy continues…

Last year, OAAA did a total restructuring of the awards to match the ever-growing OOH landscape. Advertising categories and Craft Awards were added to the program to celebrate both the innovative growth of the industry, as well as recognize the different crafts that contribute to excellent OOH. The brand categories remained the same to recognize great work across different verticals.

For ads to qualify for an OBIE Award, advertisers (or agencies) must have made payment for unit space directly to an OOH media company owning or operating structures, the only exception being public service advertisements. The advertising also must have been displayed at some point during the 2017 calendar year.

The Call for Entry will remain open through December 15, 2017.

Each year, OBIE Awards finalists and winners are featured in a book as a lasting tribute to the year’s best creative OOH campaigns. Past OBIE books can be viewed here.

Previous winners can also be found in the OBIE Awards Creative Gallery, where users can search by advertiser, award category, keyword, and year.

Be sure to follow the OBIE Awards on Twitter at @TheOBIEAwards and break out your best using the hashtag
#StealTheShOBIE.

Complete entry guidelines, as well as submission instructions, can be found on the awards website at ObieAwards.org.

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